If You Want Your Message to Be Heard, It Needs to Look Good
Engaging Leader
JULY 30, 2020
The human brain is drawn to information that is visually pleasing and easy to understand. More than 50% of the cortex, the surface of the brain, is devoted to processing visual information. If you’re not using images, headlines, and whitespace to convey complicated concepts, chances are people will tune it out. Some 93% […].
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