In the CEO Afterlife

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Tough-Minded Ways to Innovate | In the CEO Afterlife

In the CEO Afterlife

Tough-Minded Ways to Innovate. But after Pearson’s corporate life atop PepsiCo, he became an insightful HBR contributor, particularly with regard to innovation. Innovative companies are led by innovative leaders. Excessive layering kills ideas before they get to top management. In the CEO Afterlife.

CEO 133
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Tips On Honing A Culture Of Winning Through Focus by Martin Zwilling

In the CEO Afterlife

Innovation-driven mindset and actions. Rather you must outsmart the giant with innovative thinking, pivoting on a dime, and impeccable execution. Innovation initiatives of any appreciable scale require a formal, intentional resource commitment, and work best bottoms-up. Focus on the few things that really matter.

Maturity 159
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The Strategy of Hustle

In the CEO Afterlife

I was devoted to master strategies and “big play” innovations that ideally positioned a company to dominate their chosen market(s) and enjoy sustainable competitive advantage. In today’s world, Apple , Google and Facebook are the poster boys of transformational innovation. The innovations are incremental, and often easily copied.

Strategy 229
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The Latest in Corporate Bail Outs – Women

In the CEO Afterlife

Women are ditching upper-management positions and bailing out before breaking through the glass ceiling. The female bail out creates a reduced talent pool for senior management positions. Less diversity hinders creativity, innovation and entrepreneurial thinking. Not necessarily so. Don’t expect to see relief any time soon.

Diversity 200
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The Decay of Brand Differentiation

In the CEO Afterlife

High on the list is weak marketing, weak management, and weak strategic discipline. I will say that the crux of the matter is the incessant pressure on management to maintain or rediscover corporate growth. After decades of absence from the innovation arena, their cultures are no longer conducive to strategic brand building.

Brand 100
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In Praise of Average Joes

In the CEO Afterlife

Those that thrive, go a step further; they worship innovation and breathe culture. He refused to be blocked by the brick wall that separates management from union in most companies. Bruce, a Marketing Manager who struggled with detail, flourished as a creative resource.

Hammer 258
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Taking a Step Back Doesn’t Always Move You Forward

In the CEO Afterlife

Early in my career, when I worked for a couple of big companies in brand management, I joined my colleagues in nodding to the notion of taking a step back. I was surrounded by entrepreneurial thinkers – innovative leaders who refused to take a step back – people who knew where they were going and how to get there. How to Slay Goliath.

Brand 100