In his new book, Social Marketology , Ric Dragon , CEO of DragonSearch , recommends business leaders and marketing team leaders follow these eight tips to avoid making social media mistakes: Avoid mixing the technologies used for the organization's social media with individuals' personal accounts. Respond quickly. When appropriate, use humor. MORE >>

Lebowitz is the CEO of Big Spaceship , a marketing and communications agency. Thanks to marketing guru, Debbie Laskey , for bringing my attention to the published interview. Talent Hiring Management Leadership Eric Jacobson on Leadership and Management General Management Skills Interviewing Candidates Hiring Leaders MORE >>

Are you absolutely sure every employee in sales, production, operations, marketing, etc., Books For Managers Management Leadership Books Leadership Eric Jacobson on Leadership and Management General Management Skills Customer Service Communications SkillsWe can't meet that deadline." I'm really busy right now." MORE >>

If you lead a business and aren’t among the many companies using a blog for marketing purposes, your business likely will within the next year. companies that will use dedicated blogs as a marketing channel will reach 43% this year. Leadership Blogs Management Blogging General Management Skills Customer Service Communications Skills MORE >>

There are lots of lessons tied to those canary yellow squares, called Post-it Notes: how ideas and innovations can come from anyone on your team at any time how they can be used by leaders to boost morale how test marketing is critical Enjoy the history of those yellow squares. MORE >>