In the CEO Afterlife
DECEMBER 5, 2012
Without leadership, a business enterprise will eventually fail. The glue that binds leadership, strategy, and execution is people – quality individuals at the board level, in the C-suite, in the office, on the factory floor, and in the field. . Survival is possible without a strategy but seldom over the long haul.
In the CEO Afterlife
DECEMBER 21, 2011
Is it unrivaled product quality? But there’s also a morgue of quality products that are six feet under because of awful marketing. Powerful advertising, heavy media weights: These brands are virtually unadvertised. So with all that going against them, what is it that makes these brands so successful?
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
In the CEO Afterlife
OCTOBER 30, 2011
Leadership. by John • October 30, 2011 • Human Resources , Leadership , Marketing , Strategy • 4 Comments. In a strategy seminar I asked the leadership team to tell me what business they were in. Leadership , Marketing , Strategy. Leadership. In the CEO Afterlife. Main menu Home. Did you like this?
In the CEO Afterlife
DECEMBER 4, 2018
Stories of individuals across the country who have adopted a minimalist lifestyle, and preach a better quality of life because of it, are portrayed in the documentary. After quitting their jobs, they were able to have genuine conversations with people and no longer see them as a means to make money.
In the CEO Afterlife
SEPTEMBER 25, 2015
Their German-made differentiator affords a high quality image, and for that, Porsche realizes higher operating margin ratios than do Mercedes Benz which produces a wide range of autos in 25 countries. This type of business leverage has been their back-pocket competitive advantage for more than half a century. German production is expensive.
In the CEO Afterlife
MARCH 26, 2012
My original premise for this blog was to share a variety of leadership and branding principles with the current generation of business leaders. As for controlling quality with your own manufacturing facilities? Controlling your own distribution is a no-brainer to most astute marketers.
In the CEO Afterlife
NOVEMBER 20, 2011
Leadership. by John • November 20, 2011 • Branding , Leadership , Marketing , Strategy • 4 Comments. Leadership. In the CEO Afterlife. Main menu Home. What Ever Happened to the Pepsi Generation? The concept of a Pepsi advertising campaign designed to capture America’s youth had its roots in the 1960’s.
Expert insights. Personalized for you.
203 
Let's personalize your content