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MAY 11, 2012 [Marketing] Prepare to move up the ladder
Can act with speed and agility in a changing market. Subscribe to trade publications to keep abreast of market changes and current best practices. Whether you started your supervisory position last year or yesterday, it’s never too early to work toward your long-term career goals. Adept at motivating others. Is creative.
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FEBRUARY 29, 2012 [Marketing] Craft a job ad that attracts the best candidates
So we see lots of job ads that say things like, “We need an excellent financial analyst with 5 years of experience who has mastered pivot tables …” And while it is important to tell the market what your requirements are, it’s equally if not more important to communicate why this is a terrific opportunity for the right candidate.
| | BUD TO BOSS
MAY 16, 2012 [Marketing] Are micro-inequities driving your team apart?
Every week, the Briefings marketing team arranges for first-rate speakers to deliver audio conferences on a range of workplace topics. Past speakers have shared their expertise on everything from navigating change to increasing productivity to motivating employees. Eastern. The term “micro-inequities” is new to me, but the concept is not.
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BUD TO BOSS [Marketing] This April we’ll be showering you with training opportunities
| FRIDAY, MARCH 9, 2012
Find out how to apply social media tools to everyday business—marketing
, networking, sales, hiring and more—at the Social Media Training Camp , led by Nhat Pham. Are you getting spring fever? If you’re itching to get out of the office for a few days, but still want to be productive, you’re in luck. Upcoming sessions: April 2-3: Boston. . MORE >>
BUD TO BOSS [Marketing] Why you need to retain women: The business case for gender diversity
| FRIDAY, FEBRUARY 24, 2012
Stronger connection with diverse markets
: Businesses with diverse workforces have an easier time tapping the diverse marketplace. The women’s market
: A diverse culture that mirrors its markets
tends to do better than its homogeneous competitors. They do it if there is an important reason to change. 27% higher profitability. MORE >>
BUD TO BOSS [Marketing] Craft a job ad that attracts the best candidates
| WEDNESDAY, FEBRUARY 29, 2012
So we see lots of job ads that say things like, “We need an excellent financial analyst with 5 years of experience who has mastered pivot tables …” And while it is important to tell the market
what your requirements are, it’s equally if not more important to communicate why this is a terrific opportunity for the right candidate. MORE >>
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