Joseph Lalonde

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Are You Making These Killer Marketing Mistakes?

Joseph Lalonde

When you are managing your business, it’s important to approach marketing your company the right way. Issues with your marketing campaign will make it difficult to gain the attention that you need from customers and clients. If you are running an inefficient marketing […].

Marketing 156
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5 Online Marketing Tips And Tricks For The Small Business Owner

Joseph Lalonde

Whether your small business has just launched, you’re a company veteran, or you’re looking to break onto the small business scene in the future – marketing is vital. And getting your marketing strategy down at the start will set you apart from the crowd. The way you market yourself as a small business will […].

Marketing 156
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5 Rules For A Successful Marketing Collaboration

Joseph Lalonde

Marketing collaborations are a great strategy that can help you to break into new markets and expose yourself to a lot of new customers in a short period of time.

Marketing 150
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A Great Resource For Your Business Graphic Design Needs

Joseph Lalonde

Business marketing strategies are getting more creative by the day. And this is due to a cut-throat competition that urges marketers to put their thinking hats on when it comes to advertising. But ever since, there is one marketing element that hasn’t changed over the years: Graphic design.

Resources 264
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Tips for Building an Authentic Brand in 2023

Joseph Lalonde

Use Video Marketing. There are so many ways that you can get creative and experience video marketing right now, all of which can increase the sense of authenticity of your brand and the connection people feel with it. In 2023 overall, even outside of authenticity, it could be the year of video-first marketing.

Brand 177
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5 Secrets To Personal Branding

Joseph Lalonde

In my book How People Become Famous, I analyze the recipes for success of twelve personalities – the “Geniuses of Self-Marketing” – from Albert Einstein, Arnold Schwarzenegger, Karl Lagerfeld, Andy Warhol, and Oprah Winfrey to Kim Kardashian. Don’t forget to cluck […].

Brand 228
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Direction Over Speed

Joseph Lalonde

We’ve been pushed to be more efficient, quicker to release, and the first to market. Speed has been the focus of many leaders. Everything tells us that speed is good. What if I told you this was wrong? What if speed wasn’t as good as we’ve made it out to be? You may think I’m crazy. […].