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Social Media Metrics to Monitor to Improve Your Content Strategy

Strategy Driven

Social media has become an integral part of many businesses’ marketing strategies. However, simply having a social media presence is not enough. To get the most out of your social media marketing, it’s important to monitor key metrics that can help you understand what’s working and what’s not.

Metrics 107
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Social Media Can Help New Ventures Survive

The Horizons Tracker

Research from the University of Vaasa suggests that social media can be a useful tool as it allows entrepreneurs to learn about foreign markets in a quick and easy way. “A company can use social media for exploitative learning, but also for exploratory learning to survive in foreign markets.

Media 98
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The Marketing Tools You Need to Succeed in 2021

Strategy Driven

Marketing is something of an art form, and its success often depends on the personnel involved and the toolkit that’s used. Your company might spend millions on a marketing campaign that doesn’t nearly reach your expected ROI. In this article we take a look at some of the marketing tools you need in 2021.

Tools 84
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Sowing Seeds of Faith: 4 Church Marketing Strategies That Work

Strategy Driven

Here are church marketing strategies that work. Create a Welcoming Website Sowing seeds of faith is a crucial aspect of church marketing. With these marketing strategies for churches, a welcoming website can serve as a powerful tool in sowing seeds of faith and connecting with individuals seeking a spiritual community.

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The Importance of Omnichannel Marketing for Shopify Stores

Strategy Driven

With the rise of multiple digital channels, it has become essential for Shopify store owners to adopt omnichannel marketing strategies to reach and engage customers across different platforms and touchpoints. What Is Omnichannel Marketing? Why Is Omnichannel Marketing Important for Shopify Stores?

Marketing 103
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4 Useful Marketing Tools for Start-Ups

Strategy Driven

Every business needs strong marketing to improve their visibility and see success. It might seem that marketing is an easy task to complete, but it is an ongoing effort and can prove more challenging than you may first think. Social Media. Understand SEO tactics. Printed Materials and Signs.

Tools 69
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Five Foundational Truths of Youth Marketing (and Leadership)

Leading Blog

It is an important and comprehensive book for marketers, but there are some principles they share that have a much wider application, that I wanted to share. In the book, they list the five foundational truths of youth marketing (and leadership). Adam Wilson, 2018, Former director of brand marketing for Carhartt, North America.

Marketing 263