Leading Blog
JANUARY 16, 2023
That punch is what gives brands what they most want from their branding, marketing, and advertising — a response. In an industry where mattresses are always on sale, we knew the brand had to do something to disrupt the market. The company’s extensive sales training far exceeded that of competitors. A challenger strategy.
Leading Blog
MAY 21, 2021
B USINESS is not a discipline, but an endeavor made up of disciplines such as accounting, communications, economics, finance, leadership, management, marketing, operations, psychology, sociology, and strategy. Consequently, a business may be short of cash until payment is received.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Leading Blog
DECEMBER 11, 2020
She also personally trained the saleswomen at the counter. My mother didn’t realize it at the time, but her insistence on personally training saleswomen would be a key differentiator when she eventually opened counters in department stores. She stopped strangers on the street and on trains to give them beauty tips.
Leading Blog
AUGUST 1, 2023
Harden teaches his students how to practice, train, and rehearse to give 100 percent, 100 percent of the time, and challenges them by asking: If you don't believe in yourself, why should I believe in you? He’s achieved extraordinary success and emerged as one of the greatest marketing minds of our time by doing things differently.
Leading Blog
DECEMBER 4, 2020
a fairly notorious email encryption company both provoking concerns from the NSA but also putting privacy on the map as “the marketing gorilla of the Internet.” I had already completed some training in company principles and was pressuring the team to follow through on the “honoring commitments” part of the practices I had put forward.
Leading Blog
JANUARY 9, 2019
They say business leaders tend to “underestimate Africa’s size and potential as a market, and overestimate the challenges of doing business there.”. Africa is the next growth market. Training for entry-level and frontline employees is essential. There are one-hundred companies with annual revenues of a billion dollars or more.
Leading Blog
JULY 10, 2019
Plus, you will gain even further insights from them on how to leverage technology to gain to tap new markets, gain market share, and enhance the customer experience. Two-way mentoring means that we seek not only to teach and train our emerging leaders, but also to learn from them. Align Vision and Values. “I
Expert insights. Personalized for you.
289 
Let's personalize your content