CEO Blog

FEBRUARY 22, 2016

And many do not even use social media. Do we spend time on social media or doing something else. I see social media and blogging as "owning a microscopic media empire". I was interested to read in Fortune Magazine that few CEOs blog (although it is increasing). I know as with all things we do, there is a tradeoff.

CEO 100

CEO Travel Media Download 100

CEO Blog

SEPTEMBER 3, 2012

I read a great book - Social Marketology - Improve Your Social Media Processes and Get Customers to Stay Forever. I have a high interest in marketing and branding and think social media is one of the most economical ways to market. Social media also changes the way brands interact and are created, built up or destroyed.

Real Estate 133

Real Estate Brand Media Influence 133

CEO Blog

JULY 15, 2011

Of course it touches on most of the common social medias like Twitter , Linkedin, Blogging and Facebook. I realize from reading it that I am semi-active in most social media except for Youtube. His message is "social media is huge". He correctly points out that social media is not free even though most of the tools you use are.

Short-term 150

Short-term Media Blog Review 150

CEO Blog

MARCH 15, 2016

The thesis was this should be the measure of any social media campaign. Social media is perfect for frequency since they people you are connected to or your followers see what you broadcast repeatedly. ++ I continue to get good traction on my Linkedin articles. . + I read an interesting article on impressions in marketing.

Open-book 100

Open-book Media Article Marketing 100

CEO Blog

DECEMBER 27, 2010

Mostly it was inspiring because I like marketing and social media and this book is at the intersection of those fields. It inspires me to remain active in Social Media. Wikibrands talks about the impact of social media on this positioning. Wikibrands talks about the impact of social media on this positioning.

Brand 189

Brand Blog CEO Ries 189

CEO Blog

APRIL 5, 2013

One of my fellow speakers is author and social media guru Peter Shankman. Social media like Twitter, facebook and blogs allow the consumer to influence many more people than they previously could. I am speaking at Tedx Times Square next Wednesday. He has over 300,000 twitter followers! Worth seeing.

Company 169

Company Media Stress Blog 169

CEO Blog

JUNE 20, 2012

Be there in all forms of social media, Twitter, blogs, Pinterest, HonestlyNow , Linkedin etc. Social media can be time consuming so devising ways to systematize it makes sense. Social media can be an endless task and create guilt if not approached well. 2 - Engage. 3 - Customize. Make your offerings match customer needs.

Kaizen 140

Kaizen Media Blog Strategy 140

CEO Blog

MAY 3, 2012

Klout is a scoring system that weighs influence in social media. Klout did find other things that I feel I do have knowledge on like social media, venture capital, entrepreneurship etc. I worry that what get measured gets attention so people may focus too much on social media and not enough on real interaction. Include links.

How To 140

How To Venture Funding Influence Media 140

CEO Blog

NOVEMBER 7, 2012

The chapter I liked was "Amplify Through Media and Opinion Influencers". Social Media has changed who and what media is. Opinion influencers are no longer just traditional media like TV, radio and newspapers but can be anyone like me - blogging. Social media itself often gets amplified.

Media 100

Media Influence Follow-up Marketing 100

CEO Blog

DECEMBER 21, 2012

I read a book by Paul Springer and Mel Carson called Pioneers of Digital - Success Stories from Leaders in Advertising, Marketing, Search and Social Media. EG - one story on social media tells of a company with an email inbox for feedback with 80,000 unread emails. Of course I like success stories. I can learn from each story.

Advertising 100

Advertising Media Course Books 100

CEO Blog

FEBRUARY 28, 2016

Linkedin also allows you to categorize the post under topics like "Marketing", "Sales", "Social Media" etc. But some of those clicks might be coming from other medias (like facebook (200 connections) and Twitter (4300 followers). And after the post is made, there is an easy 1 click to share on your Facebook and Twitter.

Blog 100

Blog Advertorial How To Media 100

CEO Blog

MARCH 30, 2016

And I was thinking what would a good why be for Danby and DDE Media? So at Danby and DDE Media, our Why will be "We do the right thing". The how and what of selling appliances, doing SEO are not inherently noble. So I thought about the many interviews I have done on the Syrian refugees and why I am sponsoring 50 families.

Simon 100

Simon Ethics Video Open-book 100

CEO Blog

OCTOBER 5, 2011

He spoke about the truisms of social media. One of my views in social media - try to add value first. "To exceed customer expectations starts with exceeding expectations of the staff first". People need believe in the leaders of their companies first. First establish relationships then you can sell to them - but only a bit. Add value.

Politics 140

Politics Crisis Media Company 140

CEO Blog

JANUARY 27, 2015

I am setting up a new business - DDE Media Company (more on that later) and that always takes a lot of time and energy. Part of this is by "standards" I hold myself to (EG - up to date on reading, clean den, even maintaining a social media footprint etc.). Perhaps too much hectic life/travel lately.

Stress 100

Stress Travel Media Blog 100

CEO Blog

JANUARY 27, 2015

I am setting up a new business - DDE Media Company (more on that later) and that always takes a lot of time and energy. Part of this is by "standards" I hold myself to (EG - up to date on reading, clean den, even maintaining a social media footprint etc.). Perhaps too much hectic life/travel lately.

Stress 100

Stress Travel Media Blog 100

CEO Blog

OCTOBER 5, 2011

Of course they have done this through social media. They have even launched products solely through social media. The Chief Technology Officer has mission to get the word out. more people come to our internet site than to any of our stores". Burberry has more facebook fans than any other global brand.

Chief Technology Officer 133

Chief Technology Officer Brand CEO Globalization 133

CEO Blog

JULY 23, 2018

Fixing, replacing or destroying the product that is returned 3 - Customer reviews and social media. People buy it and do not want it once they get it out of the box. Again - why. Fix the reason. More customers review poor products than winners. Customers have the expectation of perfect products. Satisfaction has to do with expectations.

Quality 100

Quality Productivity Products How To 100

CEO Blog

APRIL 24, 2011

Much of his addiction focused on social media and people thinking the experience was not complete without tweeting or blogging it. The second point is we are often persona's in social media and not real. In Social media, we present only one side of ourselves. After all, I would not want to blog that I sat on the couch all day.

Technology 140

Technology Media Blog Software 140

CEO Blog

SEPTEMBER 27, 2011

My brand includes things like highly creative (from a business view), high work ethic, time management guru , reader/constant learner, passionate about self development and maximizing people to be the best they can be, health guy, tech nerd, investor, social media expert etc. There is a chapter on Social Media and Brand.

Brand 133

Brand CEO Books Review 133

CEO Blog

AUGUST 6, 2012

Part of this is by "standards" I hold myself to (EG - less weeds in the garden, clean den, even maintaining a social media footprint etc.). As I look at it though, I figure out that all of it is stress I am causing myself. I have blogged quite a bit over time on how to deal with stress. Sometimes this can be a time disconnect.

Stress 150

Stress Travel Media Blog 150

CEO Blog

FEBRUARY 16, 2015

We have been reviewing a new GPS tracker called Trackimo at DDE Media. In all honesty it’s a pretty good product. It is small (like a small post it note size). Fits in or attaches to anything. Then you can track it with your phone or computer. It is used to keep things safe. Attach it to cars, bikes, luggage, pets - even kids.

Definition 100

Definition Price Media Review 100

CEO Blog

FEBRUARY 16, 2015

We have been reviewing a new GPS tracker called Trackimo at DDE Media. In all honesty it’s a pretty good product. It is small (like a small post it note size). Fits in or attaches to anything. Then you can track it with your phone or computer. It is used to keep things safe. Attach it to cars, bikes, luggage, pets - even kids.

Definition 100

Definition Price Media Review 100

CEO Blog

AUGUST 25, 2015

One of my friends forwarded me an article on how S ocial Media is broken and should be "started all over again". Social Media needs to be a place companies interact with real customers. DDE Media does a lot of social media for clients. I think social media needs to be at least 80% for the value of the reader.

Media 100

Media Advertorial ROI Document 100

CEO Blog

JUNE 1, 2016

For Danby and DDE Media the tagline or mantra is "We Do the Right Thing". I did just do a blog entry mentioning all these companies by name so they get the free press and massive surge in business that will result. So in that sense - taglines work. We came up with this after being repeatedly asked why the Syrian thing ?

Sports 100

Sports Open-book Video Advice 100

CEO Blog

JUNE 13, 2013

13 years later - social media, smart phones, cloud computing, tablets etc. Social media also amplifies this since buyers have power to have a voice if a seller if the seller makes any perceived mistake. The quotes below are what Pink said (although sometimes paraphrased because I can only type so fast.) But 2013 we still have 1 in 9.

Letter 124

Letter Disintermediation Innovation Meyer 124

CEO Blog

MAY 16, 2016

In business, our ethic at Danby and DDE Media is "we do the right thing". I suspect each leader will have their own easy and difficult ones. I know self knowledge is a key to good leadership and suspect that helps a lot with being trusted. Good book. ++ Danby got some good press in Huffington Post.

Execution 100

Execution Open-book CEO Ethics 100

CEO Blog

AUGUST 10, 2012

Fast company had an interesting article on rules of social media. One of his 7 essentials was to have a board member who was an experienced Billion dollar CEO and since I qualified, I always felt rapport. I sat on the Primal Fusion board with him. He will be missed. Lots of interesting quotes.

Leadership 154

Leadership Travel Article Tips 154

CEO Blog

JANUARY 22, 2011

Many of the earlier stories center around social media and customer service. And pointing out that the new media (blogs, twitter, etc) give great power to the customer. As the title suggests, it is all about why and how to empower people. Pointing out how short sighted companies can be to not give staff power to solve problems quickly.

Succession 190

Succession Leadership Pipeline eBook Long-term 190

CEO Blog

JULY 12, 2014

Media empires have been broken. ++ And a plug for one of my investee companies: LaunchSpot is a solution that: 1. . ++ A friend emailed me an online miniseries his brother is directing. The phenomenon of anyone being able to be a producer/director is interesting. This is just like blogging allows anyone to own a publisher.

Goal 190

Goal ROI Stress Commitment 190

CEO Blog

FEBRUARY 17, 2013

Karma411 is one of the Canrock Ventures investments that helps causes raise more money by using social media. I reviewed one of Klein's other books " Working for Good " on the Karma411 website. I am helping Karma with some of their marketing testing.

Welch 138

Welch Sports Review Books 138

CEO Blog

JANUARY 28, 2014

McCann recognizes that technology (like social media) amplifies a message and in part it amplifies the negative because of the anonymity and ease of it. Across hierarchies, for intimacy (not efficiency), across multiple mediums etc. I loves that he promotes - "Never Stop Learning".

Leadership 182

Leadership Advertising Learning-by-Doing Budgeting 182

CEO Blog

AUGUST 21, 2016

Social media, and social interaction is the new normal. But mostly I love it because Colon understands that marketing has changed and is changing. The old time advertising model is dead. people do not want to be interrupted. Despite loving it, there was no clear answer on how to win in this new normal. That part was not satisfying.

Marketing 100

Marketing Books Review Learning-by-Doing 100

CEO Blog

AUGUST 11, 2015

I continue to enjoy doing some SEO work with DDE media. Value is in the eye of the customer and is learned from interaction. One client specializes in getting clients government funding for business by writing grant applications. This is a highly competitive search phrase so difficult to get page 1 for.

Brand 100

Brand Leadership Globalization Brand Management 100

CEO Blog

JANUARY 23, 2016

Emails, cell phones, social media all contribute to "short" interactions and many of them. Years of business and focus on productivity - trying to get more done in less time has caused me to lose my attention span. Technology has been a huge contributor. This is not all good. Writing a thoughtful marketing plan.

Conference 100

Conference Short-term How To Review 100

CEO Blog

JUNE 18, 2015

My SEO/writing business - DDE Media will continue but will now be run by Paul, Lyle and Andrew. My first 90 day plan is listen and learn as well as cement customer relations. Of course nothing is that clear cut and I am impatient so will begin "doing" some things also.

CEO 100

CEO Retail Brand Price 100

CEO Blog

APRIL 17, 2015

And with my new business - DDE Media , I am thinking a lot about the culture we need. I was inspired today by a book (as I often am) called The High-Speed Company: Creating Urgency and Growth in a Nanosecond Culture by Jason Jennings and Laurence Haughton. I was attracted to the title. This has long been one of my beliefs - so good start.

Company 100

Company Review Stress Books 100

CEO Blog

APRIL 17, 2015

And with my new business - DDE Media , I am thinking a lot about the culture we need. I was inspired today by a book (as I often am) called The High-Speed Company: Creating Urgency and Growth in a Nanosecond Culture by Jason Jennings and Laurence Haughton. I was attracted to the title. This has long been one of my beliefs - so good start.

Company 100

Company Review Stress Books 100