Tanveer Naseer

article thumbnail

Leadership Biz Cafe #8 – Shama Kabani On How Organizations Can Succeed With Social Media

Tanveer Naseer

There’s no question that social media is becoming an important channel through which organizations can share and converse with their audience, as well as attract potential new customers for their products/services. Is it a good idea for organizations to create a social media policy and if so, what should be the focus of such a policy?

Media 230
article thumbnail

3 Lessons On Using Social Media For Your Business – Guest post at The thoughtLEADERS Blog

Tanveer Naseer

So far, many pundits are pointing out how 2011 will be the year of mass adoption by businesses of social media platforms as part of their marketing, management, and employee retention efforts. Granted, there are many businesses which are already fairly active on the various social media sites. Tweet This! Share this on Facebook.

Media 152
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Does Your Leadership Inspire Collaboration Or Conflict Inside Your Organization?

Tanveer Naseer

Whether it’s on the news or even in our various social media channels, there seems to be more emphasis. Every day it seems to get harder and harder to find a topic or subject that hasn’t turned into a divisive issue, separating people into the proverbial us vs. them camps. Click to continue reading.

article thumbnail

The Benefits Of Being A Social Leader For Today’s Organizations

Tanveer Naseer

Ironically, despite the reality that social media has become ingrained in the daily lives of both current employees and future workers, organizational leaders continue to overlook these important communication channels to connect, learn, and engage with those under their care.

article thumbnail

Asking Smart Questions Changes Everything

Tanveer Naseer

When it is, there can be disastrous consequences in government, in politics, in the media, and in business. We live in a time when accountability is often sidelined. The antidote, I’ve found during my two decades as an accountability speaker and business consultant, is a thoughtful and persistent effort to. Click to continue reading.

Politics 205
article thumbnail

What One Successful Leader Learned About Optimism From Failure

Tanveer Naseer

If you spend any time on social media or even just watching the news, it seems there’s not much to be optimistic about in terms of what’s going on around us.

article thumbnail

Understanding How Organizations Can Measure Digital Success

Tanveer Naseer

CPA is a measure of the total digital media or channel cost divided by the number of completed actions. Social media can provide the same CPA opportunities when call to action messages are integrated into activities that are measurable (example an activation page). Social media builds a connection to your business.

CPA 273