Leading in Context

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Social Media for “Good”

Leading in Context

The 5 reasons to engage in social media describe how social media can benefit us as leaders who are learning in complex times, but that's only one dimension of the benefit of connected communication through social media. In this post I'll explore some of the ways social media can be used for "good.".

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What is Social Media Leadership?

Leading in Context

The idea for this post came from a reader's comment about how new the area of social media leadership is to the leadership community (Thanks Justin!). Here are some resources that will help you lead others through engagement with social media engagement and the new ways we communicate in business today:

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Get News Closer to the Source

Leading in Context

By Linda Fisher Thornton We have a "spin" problem in the media and it's out of control. Unfortunately, many media channels have decided that clicks, and the dollars they generate, are more important than journalistic integrity.

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Leaders & Social Media: 5 Reasons to Engage

Leading in Context

Social media has become the fastest information media available, tackling emerging issues long before mainstream publications do. Our job is to make sense out of all of it in order to make work life easier for those we lead. Since the world changes fast, we have to learn fast.

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Unethical Leadership: Selective Inclusion

Leading in Context

It has been happening right in front of us and has been amplified by social media - leaders speaking from a perspective of selective inclusion. By Linda Fisher Thornton I previously wrote about the problem of selective respect and today I'll address it's evil twin.

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Building an Ethical Culture (Part 2)

Leading in Context

By Linda Fisher Thornton One of my favorite concepts for understanding how social media is changing the visibility of organizational culture is Trendwatching.com’s report Glass Box Brands. As Trendwatching.com eloquently explains, “In an age of radical transparency, your internal culture is your brand.”

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Ethical Leadership Fuels Adaptability

Leading in Context

generated some great discussion on social media. By Linda Fisher Thornton The post “Leader Competence: Will It Be A Multiplier or Divider?” Here’s a quote from the post: “Leader competence is either going to be a multiplier or a divider. When you have it, you multiply performance and trust, with exponential results.

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