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Media

Reis

Tools

7 Steps to Deliver Better Customer Experiences

Harvard Business Review

FEBRUARY 3, 2015

Each of these executives offered plenty of ideas when the discussion turned to promotions, social media tactics, and marketing messages. I’ve discovered that most companies are using an incomplete definition of customer experience, and have incomplete tools and approaches to design and manage it.

Brand

Brand Reis Objective Merchandising

Lean Doesn’t Always Create the Best Products

Harvard Business Review

MAY 14, 2015

” The utility tools that emerge from this process exist as small, discrete pieces of functionality, solving discrete problems. The goal of this MVP approach is to move as quickly as possible without wasting time on irrelevant or unnecessary effort. And creating an MVP is fast, precisely by definition of “minimal.”

Productivity

Productivity Products Reis Definition

7 Steps to Deliver Better Customer Experiences

Lean Doesn’t Always Create the Best Products

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