Eric Jacobson

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Debbie Laskey On Social Media, Brand Audits And Leadership Books

Eric Jacobson

Her expertise includes brand marketing , social media , employee engagement , leadership development , and customer experience marketing. This week, Debbie was kind enough to answer the following three questions about social media and marketing : Question 1. First, there is the "what''s social media" mistake.

Media 80
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Social Media For School Leaders

Eric Jacobson

Social Media For School Leaders is the title of Dr. Brian J. Just like websites, which eventually became 'must have,' every school district will ultimately need to embrace social media," says Dixon. Dixon's new book being published this month by Jossey-Bass, an imprint of Wiley.

Media 56
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Roles & Policies For Your Social Media Team

Eric Jacobson

Increasingly, more companies are forming teams of employees to oversee their social media responsibilities. In his book, Social Marketology , Rick Dragon, shows business leaders how to choose the best tools for your needs and how to develop a strategy tailored to your goals.

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Marketing Playbook

Eric Jacobson

Using example proven strategies and tactics, checklists, tools and action steps, you’ll learn how to how to effectively use social media, blogs, video, online and offline marketing, your website and more. Plus, the book provides you a clear 21-day marketing launch plan.

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Don’t EVER Doubt How Leadership Impacts the Employee Experience, Customer Experience, and Overall Brand Experience!

Eric Jacobson

Her expertise includes brand marketing, social media, employee engagement, leadership development, and customer experience marketing. No matter what the industry, if an error occurs, someone can fix it – they just need the tools and authority to do so. How does social media make it better and how does it make it worse?

Brand 65
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How To Sell With A Story

Eric Jacobson

Storytelling is a powerful tool. And like all powerful tools, it can be used or misused. Putting that tool into the hands of business leaders to make them better leaders, or parents to make them better parents, seemed like obviously places to make a positive difference in the world with low risk of misuse.

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Sell With A Story

Eric Jacobson

Storytelling is a powerful tool. And like all powerful tools, it can be used or misused. Putting that tool into the hands of business leaders to make them better leaders, or parents to make them better parents, seemed like obviously places to make a positive difference in the world with low risk of misuse.