First Friday Book Synopsis

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Sam Ford: An interview by Bob Morris

First Friday Book Synopsis

His 2013 New York University Press book, Spreadable Media: Creating Value and Meaning in a Networked Culture, was co-authored by Henry Jenkins and Joshua Green. Sam Ford is Director of Audience Engagement for Peppercomm. The book was named one of the best business books of 2013 by Booz & Co.’s

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Mark Roberti on Big Data and RFID: Part 1 of an interview by Bob Morris

First Friday Book Synopsis

He is widely regarded as a thought leader in the RFID industry. Previously, he was […].

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Nick Gogerty: Part 1 of an interview by Bob Morris

First Friday Book Synopsis

Bob''s blog entries Brilliant Mistakes Brooke Manville Columbia University Press Columbia University’s MBA value investing program on innovation [comma] macro-economic portfolio [comma] and scenario risk management James O''Toole Judgment Calls Lao-Tse MIT Media LabThe Ecole Nationale de Ponts et Chaussees Nick Gogerty: Part 1 of an interview by Bob (..)

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Michael Schrage: An interview by Bob Morris

First Friday Book Synopsis

He examines the various roles of models, prototypes, and simulations as collaborative media for innovation risk management. Michael Schrage is a Research Fellow at the MIT Center for Digital Business and a Visiting Fellow at Imperial College’s Department of Innovation and Entrepreneurship.

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The Key Element Your LinkedIn Profile Is Probably Missing

First Friday Book Synopsis

To check out an abundance of valuable resources and obtain a free subscription to one or more of the BNET newsletters, please click here. * * * I think LinkedIn is the most effective social media platform for professional and business [.].

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The Four Stages of Highly Effective Crisis Management: A book review by Bob Morris

First Friday Book Synopsis

The Four Stages of Highly Effective Crisis Management: How to Manage the Media in the Digital Age Jane Jordan-Meier CRC Press/Taylor & Francis Group (2011) “Truth, well-told” and carefully managed Decades ago, one of the co-founders of the firm we now know as Hill & Knowlton, John Hill, explained that public relations should be “truth, [.]. (..)