Twitter for Non-Profits: An Interview with Twitter’s Claire Diaz-Ortiz
Ron Edmondson
DECEMBER 2, 2011
Social media is not press release media. Figuring our why you’re on Twitter is the first to figuring out what you aim to achieve on the platform. What is the number one thing you see Twitter users doing wrong, that keeps them from being effective on Twitter? Twitter is about relationships, and you’ll win by building them.
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