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The price is… er, ah, the price is ah…

Strategy Driven

The price of whatever you sell carries with it a discomfort for most salespeople. Price also brings truth. There are 5.5

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Addressing Sales Productivity

Strategy Driven

In the B2B market space all sales leaders face similar issues and these centre on sales productivity. Salesforce Issues. Sales Process.

The Price Leaders Pay for Silence

Lead Change Blog

How much lost talent, energy, and productivity will a lack of encouragement cost you? But This is Their Job! This is their job isn’t it?”.

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3 Ways to Raise Prices: The Grand Slam of Your Pricing Strategy

The Kini Group

For some reason, today’s typical business wisdom is “decrease prices and gain share.”. Until then, they should keep prices as low as possible.

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How cloud is changing product management

Lead on Purpose

Guest post by Mauricio Prinzlau A product manager is generally considered to be leading the product, as if the product were a business by itself.

Boost Profitability with These 5 Different Types of Price Segmentation

The Kini Group

Pricing is one of the most powerful levers to pull for margin growth. Don’t miss our top price segmentation tips at the bottom of this post!

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Managing Pricing for Commodity Price Volatility

The Kini Group

Commodity prices are more volatile than ever, and business leaders are only getting more anxious about the effects on their business performance.

Price negotiation: 5+1 ways to win with purchasing managers

Bernd Geropp

Price Negotiation with Purchasing! As a small business owner in B-to-B you may find yourself struggling during price negotiations.

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How You Can Get Proactive About Margin Leaks Using the Pocket Price Waterfall

The Kini Group

How much price are you really keeping from each of your sales transactions? Pocket price waterfall analysis is a great place to start.

Differentiation’s Arch Enemy: Price

In the CEO Afterlife

Last year, EU regulators fined P&G and Unilever to the tune of $456 million for price fixing laundry detergents in eight European countries.

What is the Price?

Kevin Eikenberry

Consulting Speaking Training Products About Blog Home Blogs I Like Leadership Learning Subscribe What is the Price?

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Garage-Industry: Manufacturing Your Own Products From Start To Finish

Strategy Driven

A lot of modern business have turned their focus away from factories overseas, opting to make their products closer to home.

A Refresher on Price Elasticity

Harvard Business Review

Setting the right price for your product or service is hard. What is price elasticity? Pricing Marketing Article

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Supercharge Your Profitability Using the Price Waterfall Framework

The Kini Group

Every day you make complex decisions – which products and services to offer which customers, through which channels, for which prices.

What Amazon Risks by Eliminating List Prices

Harvard Business Review

Welcome to Amazon’s bold new pricing initiative, which I’m calling the “In Jeff We Trust” strategy. Is this rational?

A Message to Mylan’s CEO: Your Price Increase Wasn’t the Problem. Your Implementation Strategy Was.

The Kini Group

Did Mylan raise prices overnight, forcing buyers to scramble for cash? Why did prices go up? Looking for more pricing tips? link].

Does Customer Experience Trump Price?

Women on Business

When you go into a business, what’s more important to you: price or the experience that takes place? While you may be thinking, “I lean toward experience, but it won’t matter if the price is beyond what I can afford.” There is a line that separates price from experience. A lasting customer experience definitely outweighs price.

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The Apple Watch’s Big Pricing Problem

Harvard Business Review

That wide range of options results in a wide range of prices. Its pricing strategy, in contrast, will create major hurdles to long-term success.

Price-Sensitive Customers Will Tolerate Uncertainty

Harvard Business Review

” While price-raising opportunities generally do exist, this is a provincial view of the upside of revamping a company’s pricing strategy.

Store Brands Aren’t Just about Price

Harvard Business Review

The core assumption here is that private label sales are only about price. Each is driven by emotions, not just price.

Mobile Learning Builds Knowledge and Productivity

Coaching Tip

Maybe you''re saving money by finding the gas station in your area with the lowest gas prices. Brenda J.

The Risks of Changing Your Prices Too Often

Harvard Business Review

It is not unusual for prices to change on sites like Amazon, Expedia, and Priceline several times a day. Pricing Growth strategy Article

A Quick Guide to Value-Based Pricing

Harvard Business Review

It creates more confusion among marketers, even many pricing experts, than any other pricing concept. What is Value-Based Pricing?

B2B 6

What Low Oil Prices Really Mean

Harvard Business Review

Since the start of 2016, oil prices have swung between $27 and $42 per barrel, about a quarter of the 2008 peak crude oil price of $145.

How Customers Perceive a Price Is as Important as the Price Itself

Harvard Business Review

Price wars have broken out in consumer industries around the world. Retailers such as ALDI and Walmart have used price to position themselves against traditional competitors in their markets, pinching margins all around. telecommunications carriers now compete fiercely on price as they try to win new customers. Major U.S.

Pricing Is Not a Moral Issue


Ben Shapiro, my professor of marketing at Harvard Business School , taught me that pricing is not a moral issue. Business General Pricing

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What is Price Realization, and How Does It Impact Your Bottom Line?

The Kini Group

Companies are bombarded with pricing strategy advice constantly: “Increase your prices by 2%.”. What is Price Realization?

Airlines’ New Basic Economy Fares Show the Power of No-Frills Pricing

Harvard Business Review

American Airlines and United Airlines recently joined Delta in offering passengers a lower-priced option to fly: basic economy. But in fact, rolling out a lower-priced, no-frills version is a powerful strategy that can deliver benefits to both companies and consumers in the following four ways: Defensive Precision Discounting.

Hamilton’s $849 Tickets Are Priced Too Low

Harvard Business Review

” As a result, the producers of Hamilton are scrambling to find the right pricing strategy to handle demand. Pricing Digital Article

Gurus - Are They Worth the Price of Admission?

Building Personal Strength

Friday, November 19, 2010 Gurus - Are They Worth the Price of Admission? But are they worth it? Do they really know what theyre talking about?

Senge 23

Price Gouging and the Dangerous New Breed of Pharma Companies

Harvard Business Review

Half a century later, a company that did not contribute to the medicine’s creation raised the price of a vial from $40 to $23,000.

Your New Hit Product Might Be Underpriced

Harvard Business Review

The odds are stacked against new products or services. The problem with wildly successful products. The toy set that sold out in no time.

Global Companies Need to Adopt Agile Pricing in Emerging Markets

Harvard Business Review

As the currency was crashing, he found himself facing a painful dilemma: either raise prices to recoup the losses and hit his annual target — set in U.S. But with the currency changing every day, how much of a price increase should he consider? Normally, MNCs raise prices in the emerging market, (e.g., Federal Reserve.

If Snap’s Strategy Is Building New Products, It Won’t Live Up to Its IPO Price

Harvard Business Review

Two elements of it have caught some attention: Snap’s statement that it is a “camera company,” and its intention to reinvest its revenues in developing new products that will take significant time and expense, but which it believes it can develop faster than competitors. Don’t Confuse Products and Platforms.

Time Is Money: Top Tech Tools to Increase Company Productivity

Chart Your Course

The most essential time management technology for increasing your productivity is calendar scheduling software. Calendar Management. Sales.

The Fine Line Between When Low Prices Work and When They Don’t

Harvard Business Review

Winning with low prices is not merely a game of math in which you stay one notch below the competition; it is far more a game of culture and attitude.

You’re Not Charging Enough For Your Services.

Rich Gee Group

Audio Production: $8,550. On-Site Production: $98,580. Oh by the way, the price doesn’t include any changes/additions, overtime, hosting, travel expenses, or technology. Raise your prices with chutzpah and the clients will line up at your door. Creative Development: $45,025. Website Development: $57,350. Guess what?

Are You Really Getting a Discount, or Is It Just a Pricing Trick?

Harvard Business Review

It’s an example of why reference prices have little true informational value to consumers. The reality is trickier. Even though J.C.

The Silent Killer of New Products: Lazy Pricing

Harvard Business Review

72% of all new products don’t meet their revenue targets. This new (and alarming) data comes from pricing consulting giant Simon-Kucher & Partners, which conducts its survey every other year with the Professional Pricing Society, a professional association. Why are companies having such a hard time raising prices?

It’s Time to Rein in Exorbitant Pharmaceutical Prices

Harvard Business Review

As the ire over high prescription drug prices in the United States escalates , it’s easy to blame pharmaceutical companies. doesn’t.