In the CEO Afterlife

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The Strategy of Hustle

In the CEO Afterlife

This company is content to let the “branded” players develop new products, new forms of packaging, and new manufacturing processes: they’re not bashful about replicating advancements to ensure their customers aren’t disadvantaged.

Strategy 229
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The Genius behind Toblerone | In the CEO Afterlife

In the CEO Afterlife

As the tale goes, the inventor of Toblerone travelled to Switzerland’s Bern patent office in 1906 to apply for a patent of the manufacturing process. Well, the bright, young patent clerk who assessed the process must have known good chocolate because 27 year-old Albert Einstein approved the application and signed his name to the patent.

CEO 204
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Why Boards Should Give a Damn About Culture

In the CEO Afterlife

Imagine Apple without innovators or Zappos neglecting service or Whole Foods selling a slew of processed foods loaded with saturated fat. And even though culture is a critical determinant of business performance, I suspect today’s Boards still don’t give it the attention it deserves. Generally, the founder instills the culture.

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Why Directors Should Give a Damn About Culture

In the CEO Afterlife

Imagine Apple without innovators or Zappos neglecting service or Whole Foods selling a slew of processed foods loaded with saturated fat. And yet, culture is one of the most important determinants of business performance. Generally, founders instill the culture. And when they are long gone, the culture is left to the CEO to nurture.

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Taking a Step Back Doesn’t Always Move You Forward

In the CEO Afterlife

Whenever there’s an opportunity to take a step back, you can bet they will do it, and in the process, stymie progress. They value formal planning and processes, take comfort in routine, predicable situations, and make decisions based on research, data, negotiation. Distinguishing Between Two Cultures.

Brand 100
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Is Political Correctness Coming to a Brand near You?

In the CEO Afterlife

The official Earls’ word on the matter is this: “We have learned from participating in the human-rights complaint process that many persons with albinism are genuinely offended and feel that their dignity is negatively impacted by the use of the word ‘albino’ in our marketing.”

Brand 243
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Tips On Honing A Culture Of Winning Through Focus by Martin Zwilling

In the CEO Afterlife

Keep these balanced and aligned between people and process, and keep the scope realistic. No organization, large or small, can manage more than five goals and priorities without becoming unfocused and ineffective. Concentrate your actions on preemptive projects that are within your control.

Maturity 159