What BirchBox Founders Learned at Harvard Business School That Helped Ignite Their Company
Women on Business
SEPTEMBER 18, 2012
Simone Brummelhuis of The Next Women shares some of the lessons that Katia and Hayley learned at Harvard, which helped them achieve such quick success: They defined the brand and their elevator pitch. Fast-forward less than three years later, and BirchBox is thriving and has become the benchmark for e-commerce online subscription services.
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