First Friday Book Synopsis

MAY 21, 2011

Slywotsky with Karl Weber Crown Business (2007) Dimensions of “a new strategic imperative&# I have read all of Adrian Slywotzky’s previously published books and reviewed most of them. The Upside: The 7 Strategies for Turning Big Threats into Growth Breakthroughs Adrian J.

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First Friday Book Synopsis

MAY 11, 2011

Slywotzky Harvard Business Press (1995) Note: I recently re-read this book before beginning to formulate questions for an interview of Skywotsky. Value Migration: How to Think Several Moves Ahead of the Competition Adrian J.

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First Friday Book Synopsis

DECEMBER 9, 2011

In her recently published book, Understanding Michael Porter: The Essential Guide to Competition and Strategy, Joan Magretta has much of value to say. In Chapter 4: Creating Value: The Core (Part Two), for example, she discusses Enterprise-Rent-a-Car, Zipcar, Southwest Airlines, Aravind Eye Hospital, Walmart, Progressive, and Edward Jones.

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First Friday Book Synopsis

FEBRUARY 11, 2012

I provide a seminar on customer service, and have a keynote presentation called The Customer Never Forgets. I have studied customer service, read a lot about customer service, and written quite a bit on customer service. But more than anything else, I am a customer. Constantly. Practically every day.

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First Friday Book Synopsis

DECEMBER 15, 2011

It is a great principle in psychiatry that “all-symptoms are overdetermined. This means that they have more than one cause. I want to scream this from the rooftops: “All symptoms are overdetermined.” Except that I want to expand it way beyond psychiatry. I want to expand it to almost everything. I want to translate it, [.].

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First Friday Book Synopsis

DECEMBER 12, 2012

Paul Smith is a keynote speaker, corporate trainer, and author of Lead with a Story: A Guide to Crafting Business Narratives that Captivate, Convince, and Inspire (AMACOM August, 2012). Whether it’s the CEO’s speech to the board of directors, or the hallway conversation with your boss, his conclusion is this: the difference is storytelling.

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First Friday Book Synopsis

JANUARY 29, 2012

Roadmap to Revenue: How to Sell the Way Your Customers Want to Buy Kristin Zhivago Bristol & Shipley (2011) How to determine what, when, and how prospective buyers wish to make a purchase In a sales environment in which consumers now have much more information — and thus have much more control – during the [.].

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First Friday Book Synopsis

MARCH 23, 2013

Karl Weber is a writer and editor specializing in topics from business and personal finance to politics and current affairs.

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First Friday Book Synopsis

NOVEMBER 5, 2011

We had a terrific session yesterday at the November, 2011 First Friday Book Synopsis. Karl Krayer presented his synopsis of The Shallows, and I presented my synopsis of the new book by Jim Collins, Great by Choice. It was a valuable session. Both books were terrific, and I view Great by Choice as an important [.].

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