Terry Starbucker

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Leader Beware: The Perils Of The Ignorance Strategy

Terry Starbucker

It was what I call “ the Ignorance Strategy “ That is, something went wrong because I willfully ignored it. Here’s the thing about the Ignorance Strategy. Then things get progressively worse, and the next thing you know the business has been adversely affected by your Ignorance Strategy.

Strategy 276
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The Most Efficient Product Enhancement Strategy Ever Devised

Terry Starbucker

“Thank you for your business – we really appreciate it&#. That is a very valuable string of words. That is, if you say them to your customers. How do I know they are valuable? I did a little experiment at my company a few years ago.

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The 9 Telltale Signs Of A Leadership Vacuum

Terry Starbucker

“ Implementation of the ignorance strategy - When problems fester without action from above, the ignorance strategy is in play – leaders are ignoring them in the hope they just eventually go away.

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Business Combustion: How The 1% Spark Lights The 100% Flame

Terry Starbucker

One of these strategies was “ Focus on the one percenters ” (thanks Jackie for nailing the concept for me). That marketing strategy has certainly paid off for her, as her fame (39 million Twitter followers) and album sales (23 Million) attest. Lady Gaga spends most of her promotional time on just 1% of her fan base.

Loyalty 246
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Hey, Not So Fast! The One Thing A Leader Must Do Before Forging Ahead

Terry Starbucker

At those moments there’s a natural tendency to immediately start forging ahead – after all, YOU are all up to speed on the vision, the plan, and now, the strategies and tactics that will be needed to get to the mountaintop. The pressure is on. Alignment.

Tactics 298
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The Last Step In The Journey To Leadership Greatness

Terry Starbucker

As a good more human leader, you’ve framed your vision, set your strategy, built your model, hired your team, designed your processes, set expectations, established a culture of accountability , and pushed confidently forward on executing your path to success.

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Front Line Leadership: The Keys To Managing Millenials, Part 1

Terry Starbucker

the concept of a generation is fairly subjective, the strategies discussed here are likely to apply to many but not all Millennials and certainly many but not all of those who may be considered members of a different generation due to their birth year.