The Stakeholders You Need to Close a Big Deal
Harvard Business Review
JULY 11, 2014
In 2008, I was on the business team at OnLive—a high-flying start-up in search of huge amounts of cash to turn a big idea into reality. The decision maker at AT&T was CEO Randall Stephenson. With that, Stephenson felt he could defend his decision. This means that they rely on the advice of others for recommendations.
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