Strategy Driven

JULY 7, 2013

Forrester Research Report : The Business Impact of Mobile Engagement. Even at this early stage of development, you can see positive impacts of mobile engagement in apps from General Electric, Trane, and Uber Technologies. Click here for more information on Forrester Research Report : The Business Impact of Mobile Engagement.

Forrester 64

Forrester Report Resources Business Intelligence 64

Building Personal Strength

FEBRUARY 12, 2010

One of my favorite columns in the San Antonio Express-News is "The Country Scientist," written by Forrest Mims III, who lives about 20 miles from my house. This experience was so stressful that I decided to unwind by spending a year studying the sky with instruments I had developed for Scientific American.

Forrester 40

Forrester Magazine Conference Engineering 40

Strategy Driven

MARCH 15, 2023

Hire People Properly Retail stores are booming, and statistics show that retail growth rose from 5.63% in 2010 to 19.38% in 2021. That’s why it’s important to develop a hiring strategy and also train workers after recruiting them. But this doesn’t mean you should recruit anyone wanting to work at your store.

Retail 105

Retail Tips Succession Management 105

Strategy Driven

AUGUST 11, 2013

This white paper discusses developments in technology, such as social media, mobile usage and cloud services and offers practical advice on how to take advantage of these upcoming trends and ensure marketers are at the forefront of multi-channel strategic marketing planning. Top 10 Trends in Email, Mobile & Social Marketing.

Trends 59

Trends Resources Marketing White Paper 59

Harvard Business Review

JULY 17, 2014

Consider Intel, which began eyeing Big Data’s potential to quantify marketing’s contribution to revenue in about 2010. Roger Adams, CMO says: “As USAA developed into a data-driven organization, we were able to accurately predict the impact of different marketing investment decisions. Inside Intel.

Finance 13

Finance Marketing P&L ROI 13

Harvard Business Review

FEBRUARY 16, 2017

In the movie Forrest Gump , the protagonist becomes a very rich man due to a natural disaster and its unforeseen business consequences. When he first enters the shrimp boating business, Forrest catches no shrimp. His fortunes change when a hurricane strikes and his boat is the only one to survive the disaster.

Company 9

Company Porter Forrester Simon 9