Persistence is one of the key characteristics of great leaders. Gaining it requires determination and a mindset that — no matter what happens — you will stick to your principles and goals. Persistence in leadership is analogous to running a marathon. To run a successful marathon you have to spend ample time (months or more) preparing. The time you spend, and what you do leading up to the race, will determine how well you perform during the race. To succeed in leadership you have to work hard and continually hone your interpersonal skills. You find ways to motivate successful teamwork and positive interaction.

Great leaders are persistent. They persevere through trials and develop the ability to weather tough storms. Calvin Coolidge, 30th US President, summed it up nicely:

Nothing in the world can take the place of persistence. Talent will not; nothing is more common than unsuccessful men with talent. Genius will not; unrewarded genius is almost proverb. Education will not; the world is full of educated derelicts. Persistence and determination alone are omnipotent.

Success in leadership comes from developing and perfecting persistence and determination.

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The Product Management Perspective: The importance of persistence in creating great products cannot be overstated. Things do not always go as planned. Great product managers learn from past mistakes and continue to press forward regardless of the obstacles they face. Product success does not come overnight, but instead comes over time, though consistent application of sound principles.