Hire Nice People – Oh, AND Teachable; Oh, AND…

First Friday Book Synopsis

Hire Nice People – Oh, AND Teachable; Oh, AND… I really liked the quote that I included in a recent blog post from the book Demand by Adrian Slywotzky. Randy's blog entries Adrian Slywotzky Demand Four Seasons hiring morale Nice Pret a Manger teachableIt is about the restaurant Pret a Manger: “We hire happy people, and teach them to make sandwiches.” I was telling this to a friend of [.].

6 Concepts for Creating What People Love Before They Know They Want It

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Demand creators figure out how to solve the big and little hassles we all face—and they make our days easier, more convenient, more productive, and simply more fun,” writes Adrian Slywotzky in Demand. Slywotzky has identified six insights and behaviors of demand creators: Make it Magnetic. Demand is created in the gaps between what we really want and the goods and services we settle for.

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A Happy Place to Work? – Compare American Airlines to Pret a Manger

First Friday Book Synopsis

Pret a Manger summarizes its personnel policies (from Demand, Adrian Slywotzky) ————— So American Airlines has filed for bankruptcy (Chapter 11 – the kind that lets them keep flying). “We hire happy people and teach them to make sandwiches.” Is anyone surprised? The clues were always staring us in the face – at least, in [.]. Randy's blog entries American Airlines happiness morale Pret a Manger

There Just May Not Be a Magic Bullet – It’s Practically always “Both-And”

First Friday Book Synopsis

Randy's blog entries Adrian Slywotzky both-and David Shipler Demand either-or In Search of Stones: A Pilgrimage of Faith Reason and Discovery M. It is a great principle in psychiatry that “all-symptoms are overdetermined. This means that they have more than one cause. I want to scream this from the rooftops: “All symptoms are overdetermined.” Except that I want to expand it way beyond psychiatry. I want to expand it to almost everything. I want to translate it, [.].

Adrian J. Slywotsky, Part Two: An interview by Bob Morris

First Friday Book Synopsis

Slywotzky is a consultant and author of several books on economic theory and management. Slywotzky Bob Andelman (1998) David J. Morrison Demand: Creating What People Love Before They Know They Want It (2011) Harvard Business School Harvard College Harvard Law School How Digital Is Your Business? Adrian J. He graduated from Harvard College and holds a JD from Harvard Law School and an MBA from Harvard Business School.

The Upside: A book review by Bob Morris

First Friday Book Synopsis

Slywotsky with Karl Weber Crown Business (2007) Dimensions of “a new strategic imperative&# I have read all of Adrian Slywotzky’s previously published books and reviewed most of them. The Upside: The 7 Strategies for Turning Big Threats into Growth Breakthroughs Adrian J. In my opinion, he is one of the most important business thinkers of [.].

Demand: Another book review by Bob Morris

First Friday Book Synopsis

Slywotzky with Karl Weber Crown Business (2011) How to create a demand-creating culture Many books published in recent years offer excellent advice on how to create and then sustain what I call a hyphenated culture: quality-driven, customer-driven, innovation-driven, results-driven, etc. Slywotzky and then retain the people who will create the greatest value for our customers?” “How Demand: Creating What People Love Before They Know They Want It Adrian J.

Blah, Blah, Blah & Demand – December Choices for the First Friday Book Synopsis

First Friday Book Synopsis

We had a terrific session yesterday at the November, 2011 First Friday Book Synopsis. Randy's blog entries Adrian Slywotzky Blah Blah Blah Demand: Creating What People Love Before They Know They Want It first friday book synopsis Jim Collins Karl Weber Nicholas Carr Steve Jobs The Back of the Napkin The ShallowsKarl Krayer presented his synopsis of The Shallows, and I presented my synopsis of the new book by Jim Collins, Great by Choice. It was a valuable session.

The Profit Zone: A book review by Bob Morris

First Friday Book Synopsis

Slywotzky and David J. Slywotzky Bob Andelman constantly shifting customer priorities Crown Business David J. The Profit Zone: How Strategic Business Design Will Lead You to Tomorrow’s Profits Adrian J. Morrison with Bob Andelman Crown Business (2003) Note: I recently re-read this book before beginning to formulate questions for an interview of Skywotsky. With all due respect to current business bestsellers, none offers more and better [.].

Head’s Up! A great business book will soon be published.

First Friday Book Synopsis

On October 4, 2011, Demand: Creating What People Love Before They Know They Want It, will be published by Crown Business. Written by Adrian Slywotzky with Karl Weber. Bob's blog entries Adrian Slywotzky BusinessWeek By what process can it be determined what people want even if they don’t know it? In my opinion, it is one of the most valuable and will, over time, become one of the most I influential business books ever written. It takes [.].