Sam Ford: An interview by Bob Morris
First Friday Book Synopsis
JULY 23, 2014
His 2013 New York University Press book, Spreadable Media: Creating Value and Meaning in a Networked Culture, was co-authored by Henry Jenkins and Joshua Green. The book was named one of the best business books of 2013 by Booz & Co.’s Bob''s blog entries Advertising Age Albert Einstein Booz & Co.’s
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