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How Google Has Changed Management, 10 Years After its IPO

Harvard Business Review

If you only read one piece, make it this one by David Garvin in 2013 , on how Google sold its engineers on management. To do so, it had to come up with a brand of management all its own, centered around “people analytics,” a quantitative approach to hiring and operations. How Google innovates. How Google manages.

IPO 14
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Great Brands Never Have to “Give Back”

Harvard Business Review

A recent headline, “JCPenney Releases 2013 Sustainability Report,” reads like the punch line to a bad joke. And Coca-Cola’s 5by20 initiative which empowers female entrepreneurs in developing countries to operate neighborhood stores that sell its products and create an upward spiral of economic development.

Brand 11
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The Industries Apple Could Disrupt Next

Harvard Business Review

After an unprecedented decade of growth, analysts wrote off 2013 as a year to forget for Apple. Most pundits agreed on what was wrong — a lack of breakthrough innovation since the passing of founder Steve Jobs. Apple has seemingly served as an anomaly to the theory of disruptive innovation. When Innovation Is Strategy.

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A Simple Way to Test Your Company’s Strategic Alignment

Harvard Business Review

The current mantra is “Move fast with stable infrastructure”, which speaks to the organizational design challenge of operating at scale in a fickle and volatile world. If innovation is a key strategic priority, does your organizational structure enable creative collaboration, risk-taking, and knowledge sharing?

Banking 14
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How Advanced Analytics Is Changing B2B Selling

Harvard Business Review

From targeted online advertising to more precise recommendation engines, consumer markets are bursting with innovation around machine learning and advanced analytics. Any product that requires some expertise to use is a candidate for analytics innovation. Marcus Winther/Getty Images.

B2B 8
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How Tesla, Under Armour, and Sonos Do Branding

Harvard Business Review

The advertising guru David Jones dubbed this mixing of branding and technology as “brandtech.” They leverage technology in innovative ways. The company doubled its revenue last year (2013-2014) to more than $1 billion and its systems are installed in more than 1 million homes in the U.S.

Brand 8
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We Took a Vote. You're Fired.

Harvard Business Review

But you probably don''t work at Menlo Innovations, where there are no bosses (at least in the traditional sense). burden of running their companies’ day-to-day operations. growth in digital ads between 2013 and 2014. Instead, the decision to fire (or hire or promote) someone is based on group consensus.