article thumbnail

2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

Find a strong and well positioned employer brand. Buckingham is also is walking Human Resources omnichannel brand. LFG has established itself as a powerful employer brand, and a company with a strong and stable culture. Evaluate the creativity, reasonability and effectiveness of the compensation programs in existence.

article thumbnail

How Big Data Brings Marketing and Finance Together

Harvard Business Review

When Raja Rajamannar became CMO of MasterCard Worldwide in 2013, he moved quickly to transform how the credit card giant measures marketing. Rajamannar involved finance early. At many companies we work with, analytics becomes the connective tissue between the different visions of what drives results emerging from marketing and finance.

Finance 13
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The Best Leadership Books of 2016

Leading Blog

Biographies: Shoe Dog : A Memoir by the Creator of Nike by Phil Knight Nike founder and board chairman Phil Knight shares the inside story of the company’s early days as an intrepid start-up and its evolution into one of the world’s most iconic, game-changing, and profitable brands. Best Leadership Books of 2013.

Books 150
article thumbnail

Scan for the 3 key ingredients of trends to survive in the Expectation Economy

Strategy Driven

Right now, at this very minute, there are hundreds if not thousands of brands out there heightening your customers’ expectations. If you work for a small firm or a giant organization, in fashion or finance, in Texas or Tanzania, you are competing in a ruthless, globe-spanning Expectation Economy.

Trends 50
article thumbnail

Six Paradoxes Women Leaders Face in 2013

Harvard Business Review

Easing into the New Year, one big hope we have for 2013 is that women continue to bridge the gender gap in terms of pay equality and access to leadership positions. What this means for 2013 is that women have a huge opportunity to convert their connections into career advancement. That sounds like progress. The Start Up Paradox.

article thumbnail

How CMOs Can Get CFOs on Their Side

Harvard Business Review

Just 36 percent of CMOs, for example, have quantitatively proven the short-term impact of marketing spend, according to the 2013 CMO Survey (and for demonstrating long-term impact, that figure drops to 32 percent). This lack of an analytical approach has traditionally formed a barrier between marketing and finance.

CFO 8
article thumbnail

The Growing Business of Marijuana

Harvard Business Review

Professionals from the banking, finance, investing, and accounting worlds. billion in 2013 – up about 15% from the year before, according to our 2013 Marijuana Business Factbook. One day, I have no doubt we will see household brands develop. And more are joining every day. medical marijuana sales hit an estimated $1.5