QAspire

FEBRUARY 1, 2016

Liz Alexander (who I interviewed in 2013 on the topic of thought leadership ) and Naveen Lakkur (Director, Founder Institute, India) wrote a new book titled “ FOUND – Transforming Your Unlimited Ideas Into One Sustainable Business ”. I loved the simplicity of the framework and real-life case studies which complement the insights.

Entrepreneur 70

Entrepreneur Books Charan Follow-up 70

Harvard Business Review

JULY 17, 2014

When Raja Rajamannar became CMO of MasterCard Worldwide in 2013, he moved quickly to transform how the credit card giant measures marketing. But the real power and full potential of data was not being fully realized by marketing. As an ingredient brand, Intel often struggled to link marketing to P&L impact.

Finance 13

Finance Marketing P&L ROI 13

Strategy Driven

JUNE 19, 2015

In 1998, I advised the Disney corporation and reminded them that Walt Disney’s 100th birthday in 2001 would offer great marketing and positioning opportunities. Houston Symphony Orchestra, 100th in 2013. Good opportunities to compare successes, case studies, methodologies, learning curves and insights. Benchmarking.

Case Study 50

Case Study Open-book Learning Curve Learning-by-Doing 50

Deming Institute

DECEMBER 4, 2017

I have written about this presentation in 2013 with a few selected clips from the presentation. They attempt to let the market dictate pay and take pay out of the performance discussions. Louie discusses the importance of plotting data on a control chart (process behavior chart) in order to make decisions based on that data.

Quality 28

Quality Deming Strategy System 28

Harvard Business Review

MAY 15, 2014

Let’s say you’re working in a new market, far away from headquarters, and you need to get approval for an initiative that is somewhat outside the company’s current strategy. A case study we just published on Samsung’s European innovation team offers some helpful insights. What do you do?

Innovation 8

Innovation Marketing Disruptive Innovation Project 8

Harvard Business Review

SEPTEMBER 13, 2017

We chose Brazil’s beef industry as the location of our case study , both for the size and complexity of the industry and for its impact on the planet. Nonetheless, the case study demonstrates that measuring the value of sustainable business can be done, and that sustainable business itself can be cost-effective.

Supply Chain 8

Supply Chain Net Present Value Retail Cost of Capital 8

Harvard Business Review

JULY 10, 2013

Unless you are willing to bootstrap yourself to some degree of validation of your concept, and can convince investors that there is real demand for what you offer, and a really large market, no one will write a check. Let''s suppose your idea is a good, viable business idea, but not a billion dollar market opportunity.

Incubator 8

Incubator Finance Entrepreneur Case Study 8

Harvard Business Review

AUGUST 4, 2017

The increasing acceptance of boomerang employees is partly due to the “tight job market,” according to Michael Watkins, chair of Genesis Advisers , professor at IMD , and author of The First 90 Days. Case Study #1: Reestablish yourself as a senior leader in the organization by being generous with your knowledge.

Company 13

Company PR Learning-by-Doing Maturity 13

Harvard Business Review

MARCH 14, 2017

As I said at the time, it was a case study in poor policy and even poorer execution. The original reason given for the drastic demonetization action was to expose the so-called “black” market, fueled by money that is illegally gained and undeclared for tax purposes. Overnight, 86% of cash in circulation was voided.

Banking 10

Banking GDP Policies Real Estate 10

Harvard Business Review

MARCH 25, 2014

Their efforts form a cautionary case study for other brands looking to jump into the “community” game. Further, the forum ought to be an opportunity for Nike to gather the customer feedback that fosters product improvements, shorter product development cycles, improved marketing strategies, and new distribution channels.

Brand 8

Brand Content Long-term Short-term 8

Harvard Business Review

APRIL 3, 2015

” These case studies are legendary among marketers. For marketers in the digital age, negative customer feedback that takes on a life of its own is a nightmare. Motrin Moms. Dell “hell.” ” “United Breaks Guitars.” Or maybe they never even really heard it at all.

Media 8

Media Airlines Travel Brand 8

Strategy Driven

DECEMBER 6, 2013

The current social strategy of many Marketing and Ad Agencies goes something like: “It doesn’t matter if the content is good, as long as we get a celebrity to tweet it, the thing will go viral!” A Case Study. The moral of the story for advertisers and marketers alike? Conclusion.

Marketing 50

Marketing Video Content Advertising 50

Harvard Business Review

AUGUST 28, 2017

Through a study of AI that included a survey of 3,073 executives and 160 case studies across 14 sectors and 10 countries, and through a separate digital research program , we have identified 10 key insights CEOs need to know to embark on a successful AI journey. Furthermore, early AI adopters are 3.5

Survey 11

Survey Execution First-mover Advantage Technology 11

Harvard Business Review

DECEMBER 19, 2014

After all, it’s more than a resume; “it’s a marketing document,” says John Lees, a UK-based career strategist and author of Knockout CV. Case study #1: Tailor your resume to each job. When Glover Lawrence was searching for his next job in the fall of 2013, he started by dreaming up the ideal position.

How To 15

How To Career Sample Case Study 15

Harvard Business Review

DECEMBER 14, 2016

In the meantime, retail and wholesale markets have stalled around the country. The disruptive action did not originate in a small segment of the market; it was launched nationwide. In other words, very little of the estimated $2 trillion black money estimated to be stashed overseas has been captured.

Banking 8

Banking Cost Policies Supply Chain 8

Harvard Business Review

FEBRUARY 19, 2015

Or pay a freelance consultant to do market research? Case study #1: Create financial flexibility for yourself and commit to an end date. ” In 2013, she and Robin Smith — a former colleague from Artus Labs — began exploring ideas. For instance, can you hire someone to help you code? Patch weak spots.

Project 8

Project Outsourcing Learning-by-Doing Commitment 8

Harvard Business Review

SEPTEMBER 29, 2015

“One, you have to replace the talent, and in a time of tight labor markets, that’s a very hard—and very expensive—endeavor,” explains John Sullivan, an HR expert, professor of management at San Francisco State University, and author of 1000 Ways to Recruit Top Talent. What the Experts Say.

Case Study 8

Case Study Learning-by-Doing Team Long-term 8

Harvard Business Review

AUGUST 21, 2015

Case Study #1: Clarify your priorities. It was fall 2013—CoachUp’s second year of business. ” Case Study #2: Explain why you’re being hands on. Recently, Mike and his VP of Marketing embarked on a big new project related to how Headsets.com handles online advertising.

Micromanagement 8

Micromanagement Team How To Project 8

Strategy Driven

JULY 5, 2013

Review case studies and their patterns for repeating themselves. Good opportunities to compare successes, case studies, methodologies, learning curves and insights. Copyright 2007-2013 by StrategyDriven Enterprises, LLC. Innovative Then and Now… Still Creating. Applying Pop Culture to Today. Benchmarking.

Planning 63

Planning Learning Curve Budgeting Learning-by-Doing 63

Strategy Driven

AUGUST 2, 2013

Offering highly creative ideas and brain power to those who could not grasp their brilliance… especially to those who were fishing for free ideas they could then market as their own. If we document our own successes, then these case studies will make us more successful in the future. Circumstances Beyond Our Control.

Company 62

Company Budgeting Learning-by-Doing Consultative 62

Strategy Driven

OCTOBER 18, 2013

Effective Crisis Handling, Case Studies. So also should diversity, branding, quality, marketing, re-engineering and other important processes. This is regarded as a premiere textbook case of quality crisis management. Unrelated cases but both well handled involved Perrier Water and the Girl Scouts of America.

Crisis 71

Crisis Crisis Management Budgeting Risk Management 71

Strategy Driven

SEPTEMBER 6, 2013

Packaging, distribution and marketing of the product. The better it appears to be (marketing, wrapping, price, place of purchase) affects our viewpoint on its quality. Their market value is set by the seller, who often is an appreciator or, at the least, has a profit motive. The right settings in which to showcase the product.

Long-term 56

Long-term Budgeting Quality Consultative 56

Harvard Business Review

JUNE 23, 2015

Machine Shop began to offer its grassroots marketing services to other bands, film studios, TV networks, and brands. But by 2013, Linkin Park and Machine Shop had to address the fact that digital music (first downloads and then streaming) had changed the business dramatically. I met the band at this inflection point.

Business Model 8

Business Model Merchandising Restructuring Fashion 8

Harvard Business Review

OCTOBER 3, 2013

The following highly condensed fictional case study draws on their paper “Anatomy of a Decision Trap in Complex New Product Development Projects” in Academy of Management Journal. While the details of the project they studied have been changed in this story, the essential findings of their research remain.

Stage-Gate 8

Stage-Gate Innovation Execution Management 8

Harvard Business Review

JULY 23, 2014

Using a sample of 1,069 Danish couples that established a joint enterprise between 2001 and 2010, the study revealed that couples often establish a business together because one spouse (usually the female) has limited outside opportunities in the labor market. Unfortunately, previous studies reveal a different picture.

Human Capital 11

Human Capital Entrepreneur Sample Case Study 11

Harvard Business Review

SEPTEMBER 10, 2015

Only a handful of so-called unicorns — companies that have achieved a valuation of over $1 billion in the last 10 years — come from Israel, and only one Israeli firm, Teva, ranks in the world’s 500 largest companies by market capitalization. billion in 2013. to assist with the local go-to-market approach.

Venture Capitalist 8

Venture Capitalist Entrepreneur Marketing IPO 8

Harvard Business Review

MAY 14, 2014

And it sets strategy like one, according to a Harvard Business School case study by professor Julie Wulf. With its success, Alibaba and its founder Jack Ma are making the case for a strategy approach that has fallen out of favor in the U.S. The article, by J. Ramachandran, K.S.

IPO 12

IPO Welch Strategy Long-term 12