Kraft-Heinz Merger. Déjà Vu all over Again.
In the CEO Afterlife
MARCH 26, 2015
Nonetheless, sheer size provides huge economies of scale throughout their operation, especially in production, overheads, distribution and marketing. Then in 2013, the giant decided to divide the company into two autonomous entities – Kraft and Mondelez. The consequence of clout is a tremendous competitive edge in the marketplace.
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