leaderCommunicator
DECEMBER 17, 2014
Stores and online retailers create wish lists for every type of person you could ever need to shop for: for teens, for sports fans, for the cook in your family, for the outdoor person, etc. If employees developed a collective wish list, what would be on it? The desire to be heard is a basic human need. David Grossman.
Strategy Driven
NOVEMBER 15, 2013
In consumer business strategy – from branding to product development – addressing the emotional human needs continuum is crucial to success. Businesses that seek to create superior product/service experiences need to learn how to empathize with consumers’ needs. By developing autonomy, children boost self-esteem.
Harvard Business Review
MARCH 31, 2014
Whichever way you look at it, the countries producing the majority of the next generation of workers are still the ones least able to help them develop. Collectively, the UN projects, the less developed regions of the world “will grow 58% over 50 years, as opposed to 2% for more developed regions.
Expert insights. Personalized for you.
140 
Let's personalize your content