Four FREE Giveaways for Early Adopters


In just 8 short weeks, The Myths of Creativity , will hit the shelves of bookstores everywhere. We’ve already been overwhelmed by the love people are showing for the book by pre-ordering it.

Just How Early Do You Need To Be An Early Adopter? – Pretty Early

First Friday Book Synopsis

Just how early do you need to be an early adopter? Pretty early. The pace of change is breathtaking. You can fall behind in a heartbeat. And somebody, somewhere, is trying to move ahead of you right now. And someone else is trying to move ahead of the someone who is trying to move ahead […]. Randy''s blog entries

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The Perils of Being an Early Innovator

Lead Change Blog

It was 2013, at the start of my latest career shift, when my colleague made his observation. ” Early Adopter vs. Early Innovator. Lack of a common adopted vernacular to describe the product or service to the market.

6 Communication Lessons from Social Media for 21st-Century Leaders

Engaging Leader

I was not one of social media’s early adopters. I finally got on Facebook in 2009, roughly the same time as your grandmother. Twitter? Not until 2011. All those hashtags and short URLs confused me.

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8 Ways to Have a Successful Partnership

Leading Blog

Once these early adopters are moving product, others will not be able to blame anyone but themselves for missing targets. This is a post by August Turak, author of Business Secrets of the Trappist Monks : One CEO''s Quest for Meaning and Authenticity.

How to Overcome the 3 Organizational Barriers to Leadership Development

Great Leadership By Dan

In any organization, there’s always going to be about 10% early adopters, 80% that will eventually get on board if you can convince them and show them how, and 10% that are just going to dig their heels in and refuse to try anything new or different.

Fast Change: The co-organization of Business

Great Leadership By Dan

As individuals, we take our cues from the early adopters and we learn what to do – and what not to do. Guest post By Russell Raath : There are many descriptors for the world we live in. Volatile, complex, global, flat, uncertain, unpredictable, and on.

Personal Needs vs. Customer Relationships

Strategy Driven

People are commonly referred to as ‘buyers,’ ‘shoppers,’ ‘payers,’ ‘non-responders,’ ‘early adopters,’ and ‘eyeballs.’

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Five Reasons You Might be Ignoring Your Greatest Competitor

Rajesh Setty

How hard could it be for others to adopt it? The early adopters are usually a minority. There is a competitor that you should be scared of. And that competitor is… Drum roll. Status Quo.

Accelerating Customer Adoption at the Bottom of the Pyramid

Harvard Business Review

How can you accelerate customer adoption of the best solutions? They encourage viral marketing through early adopters. But beyond product and technology innovations, more widespread adoption can only happen if the behavior of individual farms changes in a fundamental way.

Big-Bang Disruption: Why Classic Business Rules Don't Apply

Harvard Business Review

Conventional wisdom is to innovate via lower-cost, feature-poor technologies that meet the needs of a small group of early adopting, underserved customers, and to decide on one strategic "discipline" or "generic strategy.". Larry Downes and Paul Nunes write in the March 2013 issue of Harvard Business Review, "The classic ''rules'' of business don''t apply to them [big-bang disruptions].". Larry Downes and Paul Nunes write in the March 2013 issue of Harvard Business Review, ?The

Beware the Sirens of Management Pseudo-Science

Harvard Business Review

The book not only describes the practice but also introduces us to the success stories of early adopters, in the form of awe-inspiring interviews and case studies. Management is not an exact science, they say. And I guess most things that involve the study of human behavior cannot be.

It's Time to Cut Back on Social Media

Harvard Business Review

Scheduled before the massive annual CES gathering, it's a powwow for bloggers and other social media enthusiasts, early adopters who are quick to jump on board the next great thing. But in 2013, think hard about how you can cut back, so you can focus on what matters.

How We Revolutionized Our Emergency Department

Harvard Business Review

Healthcare institutions began to experiment with lean in the early 2000s, and some emergency departments were among the early adopters.

Six Numbers Reveal the Booming Business of Auto-Analytics

Harvard Business Review

Benjamin Franklin was an early adopter, though his self-tracking experiments grabbed fewer headlines than his apocryphal kite-flying ones.

The Five Stages of Disruption Denial

Harvard Business Review

Now of course, I pretend Twitter struck me as an irresistibly good idea the first time I heard it and that I was an early champion. I have forgotten and concealed the early days, the days in which I had no clue. We heard a lot of this sort of thing about Pinterest in the early days.

Building a Minimum Viable Product? You're Probably Doing it Wrong

Harvard Business Review

But a failure of this test wouldn''t necessarily mean that Dropbox wouldn''t work — it could mean that the quality threshold was higher than expected, or that Digg users weren''t ideal early adopters, or that some other news event had distracted users from watching or sharing the video. In creating a minimum viable product , entrepreneurs choose between experiments that can validate or invalidate their assumptions about a business model.

Building a Minimum Viable Product? You’re Probably Doing it Wrong

Harvard Business Review

But a failure of this test wouldn’t necessarily mean that Dropbox wouldn’t work — it could mean that the quality threshold was higher than expected, or that Digg users weren’t ideal early adopters, or that some other news event had distracted users from watching or sharing the video. In creating a minimum viable product , entrepreneurs choose between experiments that can validate or invalidate their assumptions about a business model.

Big Data and the Role of Intuition

Harvard Business Review

For example, at Caesars Entertainment — an early and continuing user of analytics in its business — the initial focus was on analytics for customer loyalty and service. Intuition plays an important role at the early stages of analytics strategy, however. The companies in the online business that were early adopters of big data — Google, Facebook, LinkedIn, and so forth — had so much clickstream data available that no one needed hunches any more, correct?

The Rise of the Digital CMO

Harvard Business Review

Nevertheless, analog spending still rules, as confirmed by Gartner''s 2013 digital marketing spending report. You can see a strong precedent for this in the open source software movement, which didn''t go mainstream until its early adopters progressed through the ranks. Fact: When it comes to marketing spending, analog still outstrips digital by a factor of three to one. How could this be?, you ask. Digital marketing provides targeted reach and measurable impact.

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Facebook's Scramble-and-Shake Strategy

Harvard Business Review

As someone who was a pretty early adopter, for a grownup, but doesn''t spend much time on Facebook now (I''m more of a Twitter guy), I''ve been an eager consumer of the Facebook-is-doomed literature. It''s hard to think of a company providing a mostly useful, non-polluting service that gets rooted against as much as Facebook does. Well, maybe I can think of a couple: AOL and Microsoft in the second half of the 1990s.

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Which Social Network Makes Your Customers Buy?

Harvard Business Review

We immersed ourselves in the StockTwits community among our target users, listening, asking questions, and building relationships (some people became our beta testers and early adopters). Every business-to-business CEO and CMO I've met — most of whom came of age prior to the social media era — is trying to understand how to leverage social media to grow their business. They want to understand Twitter. They want reports on their Klout scores.

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Your Smartphone Works for the Surveillance State

Harvard Business Review

And while you might scoff at these as something that only early adopters use, even late adopters of digital technologies leave behind an incredibly detailed trail of their lives.

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0511 | Larry Downes: Full Transcript


In a better and cheaper world, you use the term big bang disruption or the sort of shark fin to describe what this model looks like, that you scale up to those early adopters becoming the majority way quicker than you can predict nowadays. We call them trial users, because they’re much more than early adopters; they’re the people that not only work with the kind of experimental versions of the product. LARRY: The risk, of course, is if you do it too early.

The Gig Economy Is Real If You Know Where to Look

Harvard Business Review

By examining key industrial segments (rides and rooms) and geographies (early-adopters in San Francisco), I found a substantial rise in collaborative economy “gigs” between 2009 (when uptake began) and 2013 (the latest year data are available).

The Sectors Where the Internet of Things Really Matters

Harvard Business Review

Early adopters in these verticals are using the IoT to pioneer new product areas and to find efficiencies that save money or reduce demand for resources. While we are still in the nascent stages of adoption, we believe the Industrial IoT opportunity could amount to $2 trillion by 2020.

Google’s Strategy vs. Glass’s Potential

Harvard Business Review

Firms like Deloitte have predicted robust consumer demand for smart glasses, with global adoption reaching “tens of millions by 2016 and surpassing 100 million by 2020.” But early reports suggest that professions from medicine to manufacturing are interested while consumers remain wary.

A Survey of 3,000 Executives Reveals How Businesses Succeed with AI

Harvard Business Review

While investment in AI is heating up, corporate adoption of AI technologies is still lagging. Total investment (internal and external) in AI reached somewhere in the range of $26 billion to $39 billion in 2016, with external investment tripling since 2013. However, we are likely at a key inflection point of AI adoption. Finally, adoption appears poised to spread, albeit at different rates, across sectors and domains. Furthermore, early AI adopters are 3.5

How Watson Changed IBM

Harvard Business Review

More than 2,500 developers and start-ups have reached out to the IBM Watson Group since the Watson Developers Cloud was launched in November 2013. We can provide the entrepreneurs with access to early adopter customers in the 170 countries in which we operate. Remember when IBM’s “Watson” computer competed on the TV game show “Jeopardy” and won ?

Improve Decision-Making With Help From the Crowd

Harvard Business Review

In January 2013 they created “ IBM iFundIT ,” a program in which volunteers decide where to spend seed money using an intranet site for proposing ideas, commenting, volunteering, and funding. Given the success of the program in 2013, IBM’s CIO decided to invest $7 million to expand iFundIT in 2014. Most decisions in organizations are made by escalating them up the management hierarchy — and it’s usually the highest paid person in the room’s opinion (“HIPPO”) that prevails.

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Why a Low Carbon Price Can Be Good News for the Climate

Harvard Business Review

The relief was that nearly all the credits for 2013 were sold, with three times as many bidders as there were credits available, and amounting to almost $300 million in proceeds, which in this first round will mostly be allocated to back to the investor owned utilities and paid back to ratepayers as a twice-yearly "climate dividend." Businesses and other entities in California who took action early on emissions reduction are already seeing the economic benefits of complying with AB 32.

60 Countries’ Digital Competitiveness, Indexed

Harvard Business Review

They have deep resources for innovation with the ability to accelerate the penetration and adoption of digital products. In 2013 85% of the world’s transactions were in cash. Smaller countries with strong institutions can create high value as early adopters and create a demonstration effect for the world by assembling the right ecosystem. Neasden Control Centre for HBR.