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Mars Incorporated: A Sweet Place to Work

Coaching Tip

It is still 100% family-owned -- now by the three elderly offspring of Forrest Mars Sr., 95 on the 2013 list, Mars boasts employees who love not only the products they make but also the office culture and the company's long-standing principles. Source: FORTUNE, February 4, 2013. ? Mars, who died in 1934. Related articles.

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One CEO???s Reflections On Measuring Impact And Purpose

Tanveer Naseer

The following is a guest piece by Daniel Patrick Forrester. ” For-profit leaders looking to develop an advantageous social impact strategy should simply turn towards looking at successful non-for-profits for guidance. Daniel Patrick Forrester is the Founder and CEO of THRUUE. Which is groundbreaking for society!

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How to Rebrand Yourself as Creative When You’re Not Perceived That Way

Harvard Business Review

In a 2013 study , after respondents were exposed to images for just three seconds, they rated a man wearing a bespoke suit as “more confident, successful, flexible, and a higher earner” than a man in an off-the-rack suit. Finally, it may seem trivial, but it’s worth thinking about your clothing.

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Why Amazon Should Unbundle Prime

Harvard Business Review

Not surprisingly, Prime has been a wildly successful marketing vehicle that attracts new customers, increases sales (new members increase their purchases by an estimated 150% after joining), and serves the needs of high volume customers. Given these figures, Prime members account for roughly 36% of Amazon’s $74 billion in annual revenues.