2013 Innovation Project Self-aware 
Harvard Business Review
JUNE 13, 2013
And where there is differentiation, there can be innovation. Italcementi has achieved this through a co-innovation process with great contemporary architects. Behind each partnership with an archistar, there is always a commissioned landmark project. This project called for cement walls able to filter light.
Harvard Business Review
AUGUST 28, 2014
A recent article in The Economist , citing the work of Ryan Raffaelli at Harvard Business School, points to what it calls a “paradox” in the aftermath of disruptive innovation. Yet the industry will always remain a shadow of its former self, even as the products that disrupted pinball have revenues in the billions. There is no paradox.
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