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How Google Has Changed Management, 10 Years After its IPO

Harvard Business Review

If you only read one piece, make it this one by David Garvin in 2013 , on how Google sold its engineers on management. To do so, it had to come up with a brand of management all its own, centered around “people analytics,” a quantitative approach to hiring and operations. How Google manages.

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Why Unicorns Are Struggling

Harvard Business Review

When financial services company Square priced its IPO at $9 a share last November, well under the $15+ price that private investors paid the year before, it was a cold shower of reality for the 6-year-old company. Until the IPO, Square had been one of more than 130 unicorns: privately owned tech companies valued at $1 billion or more.

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Why Financial Statements Don’t Work for Digital Companies

Harvard Business Review

On February 13, 2018, the New York Times reported that Uber is planning an IPO. Twitter reported a loss of $79 million before its IPO, yet it commanded a valuation of $24 billion on its IPO date in 2013. Its value growth is powered by the network in place, not by increments of operating costs.

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What Spinning Off a GE Business Taught Me About Managing Ultra-Fast Change

Harvard Business Review

Major organizational changes, covering everything from recruiting and branding to regulatory approvals and marketing, happened in rapid succession, with a hard deadline of 12 months to get it all done for the IPO — and 18 months from the IPO until our full separation from GE.

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Myths of the Gig Economy, Corrected

Harvard Business Review

Dara Khosrowshahi, the CEO of Uber, the ride-sharing giant, proudly declared on September 10 that “very few brands become verbs” The same week Upwork, a platform for hiring freelancers, filed for an IPO, as did Fiverr , which boasts that it offers a “freelance services marketplace for the lean entrepreneur.”

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How the Market Ruined Twitter

Harvard Business Review

billion in its 2013 IPO) that investors have plowed into it. Could Twitter have chosen not to follow the standard VC-to-IPO path that has brought it to this pass? WordPress operates as an open-source ecosystem with a venture-backed corporation, Automattic , at its heart. The company has piles of money — $3.6

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A Simple Way to Test Your Company’s Strategic Alignment

Harvard Business Review

For example, as it grew, Facebook found that its early “move fast and break things” culture had to be funneled into focused technical teams and product groups to make its product development process faster and less erratic, and for it to have a chance of meeting the demands of its new public shareholders following its IPO.

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