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Smart Marketing for Small Businesses

Strategy Driven

So develop a spreadsheet of all of your industry trade publications and identify press contacts who cover topics related to your business. Seek to send out a press release once a month (as a long term goal). Post your social media links, speaking dates, press releases, brochures, and articles. All rights reserved.

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The Continuum and the Marketplace

Strategy Driven

With the right focus, meeting unmet emotional needs can be much more than a token statement issued in press releases. Copyright 2007-2013 by StrategyDriven Enterprises, LLC. Project Management Best Practice 1 – The Project Management Intensity Continuum. About the Author. Consider leaving a comment!

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Work Smarter with Evernote in 2013

Harvard Business Review

2012 can be the last year you forget if you make 2013 the year you commit to using a digital notebook like Evernote. My short ebook, Work Smarter with Evernote , which Harvard Business Review Press released today, can show you how. What would it mean to work smarter with Evernote in 2013?

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The Art of Strategy Is About Knowing When to Say No

Harvard Business Review

Looking to expand our reach and impact, I was quick to say “yes” to a Twitter grader … and to a Foursquare grader (yes, that was hot at the time)… and to a press release grader. You need to add the word ‘no’ to your management vocabulary.” You have half-baked projects all over the place.

P&L 15
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Most Desired Trait by Companies Seeking Senior Executives

Great Leadership By Dan

I don''t often publish press releases, but this one from executive search firm IIC caught my attention and I thought it was worth sharing. Global trends in talent management indicate that companies are investing more in grooming internal leaders, and they are doing a better job of onboarding the executives they hire from the outside."

Execution 283
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A Couple Reasons to Smile About

Women on Business

Review your investment portfolio to identify certain appreciated positions to sell now before taxes potentially increase in 2013. Medicare tax that will be imposed on certain investment income for higher income Americans beginning in 2013. The Social Security tax holiday is designed to leave more money in our paychecks.

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50 Companies That Get Twitter – and 50 That Don’t

Harvard Business Review

They have given their social media staff a clear mission and a great deal of autonomy; the account’s managers chat with customers, offer up front to solve problems, and empathize with frustrated travelers. After all, management exists to transform corporations into more efficient machines. This shouldn’t come as a surprise.