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How Startups Benefit From Experimentation

The Horizons Tracker

One might imagine the very act of entrepreneurship is one of rapid experimentation as one’s assumptions are tested in the market. They examined over 35,000 tech startups that were founded between 2008 and 2013.

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How GE Applies Lean Startup Practices

Harvard Business Review

It’s a framework for entrepreneurs, building on “The Lean Startup” by Eric Ries. In January 2013, Chip Blankenship, CEO of GE Appliances issued a challenge to the newly formed team: “You’re going to change every part the customer sees. In January 2013 the team came out with a “minimum viable product.”

Ries 10
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Is Bias Fixable?

Harvard Business Review

This was the advice I got from a marketing guru when I asked for his help with titling my second book. This is what that marketing guru was trying to tell me. But the opposite can be true, too: for instance, Sarah Milstein and Eric Ries designed the 2013 Lean Startup Conference with the intention of inclusion.

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