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Marketing Playbook

Eric Jacobson

Marketing , is a must-read book for you to learn how to stand out from the crowd and attract, engage, and win more customers and clients. Using example proven strategies and tactics, checklists, tools and action steps, you’ll learn how to how to effectively use social media, blogs, video, online and offline marketing, your website and more.

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Complimentary Resource – 10 Metrics for 2013 Marketing Success

Strategy Driven

10 Metrics for 2013 Marketing Success. Planning your 2013 marketing strategy? As well as a guide to the numbers, you’ll also find the tips and tactical advice to turn up your performance in each area this year. Click here for more information on 10 Metrics for 2013 Marketing Success. Measure.

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The Importance Of Corporate Venturing During Covid-19

The Horizons Tracker

The paper highlights how corporate venturing is a rapidly expanding endeavor, and corporate investments in startups have grown from 980 in 2013 to 3,232 per year today. These co-investment funds can test the market validity of discoveries, with companies working alongside scientists to do so.

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2020 Top CHRO List – The People Leaders To Watch

N2Growth Blog

In the years that have passed, we’ve continued to expand and refine the list by looking for CHROs able to innovate and outperform their peers regardless of current market dynamics in play at the time. Remember, it’s the people and culture who enable technology and marketing success – not the other way around. ?.

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Big Thinking for Small Business

Women on Business

The same goes for your print collateral, which despite the digital takeover still has a place in modern marketing. Granted, pretty packaging isn’t going to close a deal, but being up on graphic/design trends in print and online let perspective customers know that you’re in year 2013, and paying attention.

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5 Must-Read Books For Business Leaders For Summer 2013

Eric Jacobson

If you don''t market your business, you won''t have one. It''s rich with real-world examples and tactical guidance. Planning is about preparing for the future, not predicting it. Plus, there''s five other lessons McBean teaches in the book. Leadership Conversations -- Challenging High-Potential Managers To Become Great Leaders.

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Complimentary Resource – How to Leverage SRM For Supply Chain Resiliency

Strategy Driven

Complimentary Resource – 8 Content Marketing Mistakes to Avoid. Complimentary Resource – Summer 2013 Mood Tracker Report: Empowering Employees to Improve Performance. Complimentary Resource – Marketing Analytics Worksheet. Complimentary Resource – Emerging Trends in Project Management.