Success depends as much on the desire of an individual as anything else. Hard work, persistence and intelligence also factor in, and depending on the endeavor, these may play a big role. However, without a burning inner desire, your chance of success is greatly diminished.

How do you channel your desires to successful outcomes? How do you turn your desires in to a burning purpose that will keep you going strong throughout your life?

While there are many ways desire helps you meet objectives, here are three factors that, if focused on, will accelerate your path to purpose:

• Dream big. The desire to reach greater heights, pass tougher tests or acquire something more than you have now drives you to work and persist. It gets you up in the morning. It drives you do everything you can to succeed. You need to have a vision of something greater than you now have.
• Help others get what they want. Working to help others achieve their desires helps you more clearly define your own purpose. When you teach others or build them up or instill in them a desire to do more, you feel good about yourself because of what you have done for others. Help people get what they want, and you’ll get what you want.
• Be willing to sacrifice. To achieve anything truly amazing requires you to give up things along the way. What you will need to give up will vary, but you will have to give up certain things to free up the time and space for your efforts to succeed. In his post The Desire to Lead, Simon Sinek said: “True leaders show up to give – and when circumstances require them to give more than they ever thought they would have to, they do so willingly.”

Focusing on these factors will help stoke the fire of desire to keep you going on your journey to success and purpose.

Questions: How deep is your desire to succeed? What drives you to keep going on your path to purpose? Please leave a comment in the space below.

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The Product Management Perspective: To keep your products moving in the right direction you have to work hard and inspire others to do the same. Your purpose and desire for success will act as the barometer that drives everything else you do.