Tanveer Naseer
MARCH 18, 2011
Listening Is Critical in Today’s Multicultural Workplace [link] # leadership #communication # diversity #. Brand # marketing in social media – Coffee House # Book Review: “Wikibrands&# [link] #. RT @ JesseLynStoner : Why It’s Time to Rethink Your Company Brand’s Message – [link] by @ TanveerNaseer #.
Strategy Driven
SEPTEMBER 27, 2013
Even when brands claim to desire lifetime relationships with customers, many tactically distance themselves from the humanity of their interactions. Marketing scholars Jennifer Aaker and Susan Fournier reveal how closely business relationships and interpersonal relationships mirrored each other in an Internet-based psychology test.
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