Twelve Ways to Create Barriers to Competitors
Harvard Business Review
MAY 20, 2011
IKEA, Starbucks, eBay, and Apple's iPod all have scale economies often based on first mover status that provide ongoing competitive advantages. experience, its culture celebrating weirdness, and its 24/7 call center that will even find an open pizza shop presents a high bar. Investment. Zappos.com with its Wow!
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