Just Adding a Chief Data Officer Isn’t Enough
Harvard Business Review
DECEMBER 11, 2013
One of the newest additions to the C-Suite is the Chief Data Officer. For instance, the person who was once the best at analytics may no longer hold that position if a Chief Data Officer is brought in. He said that without changes in incentives, as well as a change in the structure of the C-suite, broad-based roles like Chief Information Officers, Chief Marketing Officers, and Chief Data Officers are hampered in their effectiveness.