Virgin Atlantic Tested 3 Ways to Change Employee Behavior
Harvard Business Review
AUGUST 1, 2016
For many years, teams at Virgin Atlantic have been testing ways to motivate efficient decision-making in the cockpit. Changes in their behavior led to both lower carbon dioxide emissions (by 21,500 metric tons) and an estimated $5.4 million reduction in fuel costs for the firm over the eight-month study period.
Let's personalize your content