Chris Brady

NOVEMBER 15, 2013

I stumbled across this compilation of the entire 66 commercials of the famous "PC vs. Mac" days. To me, this is some of the cleverest marketing ever. Notice the subtlety with which the Mac guy wins. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Advertising 103

Advertising Content Marketing 103

Chris Brady

MARCH 29, 2011

As a student of marketing I am always enamored by advertisers who seem to "get it." Two of my favorite commercials of all time are shown below (the Toyota commercial called "Swagger Wagon" recently. [[ This is a content summary only. Visit my website for full links, other content, and more! ]].

Advertising 58

Advertising Content Marketing 58

Chris Brady

JULY 6, 2010

Alan said, “Italy is the best kept secret– an open air museum for the entire world.”   Traveling through southern Italy in a clunky “mini-bus” thatmakes our family look like an advertisement for breeding, we have only justbegun our journey of many weeks, but already have had our breath taken away bymountain vistas and calm seas, finding proof (..)

Travel 100

Travel Letter Blog Open-book 100

Chris Brady

JUNE 10, 2010

Special edition magazines fill the shelves, newspapers feature full inserts, marketers have plastered signs with advertisements featuring local heroes, and television adds have been running all spring. Just what is all the fuss about? It's called "The Beautiful Game," and as such, can be quite wonderful.

Sports 50

Sports Leadership Blog Travel 50

Chris Brady

OCTOBER 25, 2010

" At least, those are some of the words this person used to advertise, with excitement, I might add, the concept of Communism by a different name. A "movement" to create a "more fair system" utilizing "proper resource management."

Film 116

Film Blog Letter Politics 116

Chris Brady

MARCH 3, 2010

Word of mouth advertising is still the best.   Because it is important to understand the power of a single consumer once you and/or your product have "thrilled" him. The goal is not to provide customer satisfaction, but rather customer amazement.

Travel 58

Travel Letter Productivity Products 58

Chris Brady

FEBRUARY 8, 2010

  Perhaps there is a third interpretation, one that would indicate that the advertising gurus over at Audi are geniuses because they managed to inflame a controversial subject to the point where a blogger would waste some of his precious time writing to his 3 loyal readers about a commercial!

Politics 77

Politics Blog Travel Letter 77