At the start of an exam, a student openly wondered, “But Professor Einstein, this is the same exam question as last year!” To which the great man supposedly replied, “Correct, young man, but we need to find new answers.”
Measuring Creativity: We Have the Technology
And what can be measured can be managed.
March 12, 2013
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New!
HBR Learning
HBR Learning
Marketing Essentials Course
Accelerate your career with Harvard ManageMentor®. HBR Learning’s online leadership training helps you hone your skills with courses like Marketing Essentials. Earn badges to share on LinkedIn and your resume. Access more than 40 courses trusted by Fortune 500 companies.
Learn how to communicate with your customers—strategically.