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How Different Marketing Strategies Can Boost Your Business Profile

Strategy Driven

Marketing strategies form a significant part of this so utilizing this to your advantage will be necessary if you want to remain on top of all of your business needs. There are a variety of business marketing strategies that you can use if you want to be business savvy and really boost your business profile. Email marketing.

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What the Marketing Agency of the Future Will Do Differently

Harvard Business Review

It's a murky, unclear future for the marketing agency, but one thing is for certain: things are changing at an exponential pace. An agency used to act as the executional arm of the marketing department. For over twenty years, I have had a front row seat to this revolution in marketing. How does an agency stay ahead of the curve?

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Quirky Ideas For Small Business Marketing

Strategy Driven

Business marketing can’t be avoided, and often entrepreneurs will stick to the same tried and trusted methods to get the results they require. Quirky ideas for small business marketing are entirely possible with a little know-how. Quirky ideas for small business marketing are entirely possible with a little know-how.

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The Ethics of Using Paid Content in Journalism

Harvard Business Review

When you put on your reading glasses you might have seen the word "advertisement" or "advertorial" in small print at the top of the page, and felt a little cheated. Nowadays, marketers are inserting their content in much more effective ways. If journalists have to do that, so should marketers. Marketing Media' Still here?

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