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How to Grow Your Startup Business in 2018

Strategy Driven

Nothing can be more exciting for an entrepreneur than watching their business attract many customers, increase its profit margin, and develop a positive reputation. Instead, you must invest in the right technologies to streamline your operations. Technology can help to quickly and easily scale your startup business.

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How To Start Your Own Online Business?

Strategy Driven

With a conventional business that choice consistently conveyed an incredible danger since you needed to “invest” your own money before you could get something fully operational. Regularly it took, at any rate, a year prior to you could hope to perceive any benefits. Thank heavens for the internet. Get your own domain.

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Go Ahead, Take a Failure Bow

Harvard Business Review

Developed by Seattle-based improvisation teacher, Matt Smith, it works like this: Instead of cringing when you make a mistake, you raise your hands in the air, announce, "I failed", grin like a submissive dog, and then move on. One example was an affiliate marketing program.

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It's Not All About Growth for Social Enterprises

Harvard Business Review

One way to tell the story of mothers2mothers' growth is as follows: since 2001, the organization has expanded its operations to nine countries with an approximately $20 million operating budget. The organization's ultimate aim is to eliminate mother-to-child transmission of HIV. I'm not sure either frame is right.

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Too Many Marketing Teams Are Stuck in the Past

Harvard Business Review

Many marketing organizations are still operating like it’s the 1990s — or even earlier. Duplicative marketing teams exist within the same company across multiple product lines. Digital marketing teams are centralized yet isolated from the broader organization.