It’s Not About the Bike: A Lesson from Lance Armstrong
Leading Blog
JANUARY 28, 2013
Lance Armstrong once wrote: “I believed I had a responsibility to be a good person, and that meant fair, honest, hardworking and honorable. The chance for extrinsic rewards like money and power loom larger. No longer driven by intrinsic rewards, our focus turns to extrinsic values and rewards like money, power, and fame.
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