How to Strengthen Your Reputation as an Employer
Harvard Business Review
MAY 16, 2018
Many companies are aiming to be more transparent and authentic about their products, services, and costs. For example, McDonald’s has an online FAQ about how the company’s food products are made, while Southwest’s Transfarency initiative aims to give customers a clearer picture of the total fare they will pay, with no unexpected fees. But when it comes to communicating authentically about the employee experience, companies still have a long way to go.