How to Strengthen Your Reputation as an Employer

Harvard Business Review

For example, McDonald’s has an online FAQ about how the company’s food products are made, while Southwest’s Transfarency initiative aims to give customers a clearer picture of the total fare they will pay, with no unexpected fees. Imagine, for example, being promised a culture of innovation only to have every new idea you put forward dismissed. a record low, creates the perfect storm for employee attrition. Juj Winn/Getty Images.