article thumbnail

How Can Innovation Be Better Disseminated?

The Horizons Tracker

In a recent article, I highlighted some of the challenges involved in translating investment in technology and innovation into productivity improvements across the economy. A recent exploration of the German economy by the University of Maastricht showed just how big a problem this is, with productivity growth of just 0.3%

article thumbnail

What a Mechanical Shark Can Teach Us About Leadership and Innovation

Leading Blog

The scene is famous for the way it terrified audiences without ever showing the titular shark. After all, this was the scene he needed to “hook” the audience and keep their attention throughout the entire movie. In fact, an original, revolutionary vision isn’t innovation at all (and it certainly isn’t leadership).

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Reasons to Consider Branded Merchandise for Business Promotion

Strategy Driven

When your logo is printed on everyday items such as T-shirts, mugs, or tote bags, it turns your customers into walking billboards, exposing your brand to a wider audience. Additionally, bulk orders often come with discounts, which lets you stretch your marketing budget further while reaching a larger audience. So, why wait?

article thumbnail

Elevating Business Triumphs Through Strategic Management and Trailblazing Tactics

Strategy Driven

Thriving in the ever-shifting business landscape demands effective management and the deployment of innovative strategies. A prime example of a strategic approach that has demonstrated significant impact is the art of product sampling.

Tactics 102
article thumbnail

A List of Referrable Keynote Speakers and Topics to Consider for Your Next Conference

Great Results Team Building

The first thing I do is thank them for the opportunity to serve their audience… I ask if there is anything else I can do to help them in that moment… Then I remind them of our scheduled post-game conversation about a week after the event. And your conference’s impact will extend well beyond their session.

article thumbnail

Beliefs In Economic Fairness Impact Support For The Sharing Economy

The Horizons Tracker

The important message here is to know what your target audience believes about the economy, and then adjust your message, how you present your product, and where you advertise accordingly. You might even consider advertising alongside a show like “Shark Tank.”

article thumbnail

Modern CMOs: Bridging Creativity with Commercial Acumen

N2Growth Blog

It is now expected that a CMO strikes a harmony between pioneering innovation and maintaining commercial acumen, a balance intrinsic to the realization of substantial business growth. However, integrating creative innovation within a broader business strategy does not equate to an effortlessly navigable journey.